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CONTENT TYPE: Infographic | TOPIC: Career Development

Which digital marketing single-day gigs pay the most? To find out, researchers looked at thousands of publicly available job ads on Fiverr.

CONTENT TYPE: Chart | TOPIC: Advertising & Promotions

Global media inflation—the rising cost of advertising across the world—is expected to be slightly lower in 2024 compared with 2023, according to recent research.

CONTENT TYPE: Chart | TOPIC: Websites

Which domains send the most traffic to other websites on the internet? To find out, researchers looked at data from an anonymized panel of several hundred thousand internet users in the United States.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

This infographic covers the recommended image sizes for common placements on Instagram, Twitter/X, Facebook, LinkedIn, Pinterest, Snapchat, and TikTok.

CONTENT TYPE: Infographic | TOPIC: Measurement & Analytics

This infographic looks at the most important insights to track in Google Analytics, and explores why each is helpful for marketers.

CONTENT TYPE: Chart | TOPIC: Branding

AI computing giant NVIDIA underwent the biggest jump in brand value over the past year among major US brands, according to recent research.

CONTENT TYPE: Chart | TOPIC: Martech

Which features do users consider essential in a content management system (CMS)? Which features do they wish their CMS had? Which CMS trends are they interested in pursuing?

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

Gen Z is increasingly embracing TikTok for a wide range of activities—from following brands to keeping up-to-date with the world—while decreasingly using other social media platforms to find funny/entertaining content, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Marketing Management

What are the key things marketers should be thinking about before they embark on a new marketing campaign? They should be asking themselves these 10 questions.

CONTENT TYPE: Chart | TOPIC: Measurement & Analytics

Marketers who work for B2B organizations with complete and high-quality data are more likely to be satisfied with their lead scoring and to believe they will meet their marketing goals, according to recent research from Anteriad.

CONTENT TYPE: Chart | TOPIC: Social Media Marketing

How do full-time social media marketers spend their time each week? Which tasks do they wish they had more time for? To find out, researchers surveyed 500 social media marketers in the United Kingdom and the United States.

CONTENT TYPE: Infographic | TOPIC: Marketing Management

This infographic looks at talent retention lessons organizations of all sizes can learn from companies such as Apple, Whole Foods, Walmart, and Nvidia.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

This infographic covers the core social media to-dos that should be carried out each week, month, and quarter, with a particular focus on essential paid media tasks for marketers.

CONTENT TYPE: Chart | TOPIC: Social Media Marketing

Audience interactions with brand posts on Twitter/X stabilized in 2023 following a drop in 2022, according to recent research.

CONTENT TYPE: Chart | TOPIC: Public Relations

Are PR pros using generative AI to help with their jobs? If so, what sorts of tasks are they using AI programs for? Find out.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

This infographic looks at what affiliate marketing is, how it works, and why it's used by brands and publishers.

CONTENT TYPE: Infographic | TOPIC: Demand Generation

This infographic looks at the habits associated with "deep" (high-performing) sellers as well as what B2B buyers say they want from salespeople.

CONTENT TYPE: Chart | TOPIC: Social Media Marketing

YouTube is by far the most used social media platform by Americans, according to a recent report from the Pew Research Center.

CONTENT TYPE: Chart | TOPIC: Marketing Content

What are the key characteristics of highly effective B2B thought leadership content? To find out, Edelman and LinkedIn conducted a survey in December 2023 among 3,484 management-level professionals globally.

CONTENT TYPE: Infographic | TOPIC: Marketing Management

Is your marketing team struggling to stay on the same page? If so, you might need a communications plan—a tracking document that outlines the who, what, when, and how of a project's information flow and deliverables.