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B2B Marketing Events

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Ethical AI in Marketing: Marketers' Guide to Privacy, Policy, and Regulatory Compliance

June 12, 2024 — 12:00 PM ET

Marketers are increasingly turning to AI to drive results. But often, data protection and legal compliance are afterthoughts. Join Ruth Carter to discover how your company can use AI in marketing ethically while staying within the ever-evolving laws and regulations governing AI.

From Logo to Legacy: How to Create and Amplify a Successful Brand Identity

June 13, 2024 — 2:00 PM ET

As content demands increase, it can become easy to put brand consistency aside. But you don't have to compromise brand to scale content production. Discover how to build and maintain a strong brand identity that resonates with customers and prospects—and builds your bottom line. Sponsored by Canto.

Lead Generation Friday Forum

June 14, 2024 — 11:30 AM ET

Every marketer wants to know: What's the best way to find leads? There are plenty of ideas out there... but not all methods are created equal. Don't blindly follow what your competitors are doing. In this free event, three lead gen experts share their unique methods to attract qualified leads to your business. Sponsored by Skyline.

Content From the Most Trusted Voices in B2B Marketing

Get expert advice on content, branding, strategy, digital marketing, demand generation, and much more...

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MarketingProfs B2B Forum

November 12, 2024 — 8:00 AM ET

B2B Forum is the ultimate destination for marketers to discover how to drive growth, elevate brand reputation, prove ROI, and stay ahead of the ever-changing marketing curve. Featuring dozens of sessions, workshops, shenanigans, and more. Are you ready to experience the magic?

The Case for Incorporating External Events Into Your Media Mix

June 7, 2024 — 10:00 AM ET

Business events—conferences, partner meetings, product launches, customer experience summits—can deliver both short and long-term marketing ROI... in various forms. Learn more now.

AI's Tug-of-War: Balancing Innovation and Integrity in Marketing Communications

June 6, 2024 — 10:00 AM ET

Explore how AI is transforming marketing and communication strategies, offering both opportunities and risks. Read more.