Today's dose of marketing know-how.
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Today's dose of marketing know-how | Friday, May 9, 2025
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👋 Hello, Marketer!
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Tip time! If you need to get the creative juices flowing, try plunking yourself down somewhere with some activity (people or critters nearby, lots of sounds, new sights, etc.) and jot down bullet points of what your senses are telling you. What do you see? Hear? Smell? It might just give you a unique idea!
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—Bri Krantz | MarketingProfs Marketing Manager
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In This Issue
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ARTICLE FROM THE ARCHIVES
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The Power of the 3Rs of Content Marketing for B2B Brands: You Can Thrive in Uncertainty
Explore how the 3Rs—Repackaging, Repurposing, Reoptimizing—can transform your B2B content marketing, enhancing your efforts' efficiency and impact despite resource constraints.
Read more ➔
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COMMUNITY | JOKE
What is a social media marketer's favorite snack?
Insta-graham crackers.
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ARTIFICIAL INTELLIGENCE
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AI Update, May 9, 2025: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so.
Stay in the know ➔
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MARKETINGPROFS EVENT
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Content Marketing Friday Forum
Are you asked to create more content—without additional resources? In this free online event, discover how to work smarter, not harder, by focusing on the right metrics, adjusting your workflow so you can scale, and creating content that meets the C-suite's needs.
Reserve your spot ➔
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VIDEO FROM THE ARCHIVES
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Unlocking the Secrets of 'Ridiculously Good Content'
Ann Handley breaks down the parts of "ridiculously good content": content that your audience finds invaluable; content that's inspired by data, creativity, or a blend of both.
Tune in ➔
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FOR MARKETINGPROFS PRO MEMBERS
Audience Insights
Google Analytics 4 has AI-powered insights about your website visitors. Are you using them to guide your marketing? Discover how with The Modern Marketer's Guide to Google Analytics, a four-part workshop series with workbook. PRO member, watch now.
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Upcoming Events
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MAY
9
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3 free live sessions | sponsored by Canto
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MAY
14
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Session 3 of Website Conversion Rate Optimization Working Webinar Series with Talia Wolf
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MAY
28
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Discover today's email marketing best practices to land the inbox, build B2B relationships, and earn the click | 10 weekly sessions
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