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B2B Marketing Events

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The Secret to My (Demand Gen) Success

September 17, 2021 — 12:00 PM ET

Join Kenda Macdonald for a live Watch Party of her Master Class: The Secret to My (Demand Gen) Success. In 22 bite-sized lessons, you'll learn how to combine marketing automation, buyer psychology, and content marketing to improve your demand gen programs immediately.

How to Build Thought Leadership

September 21, 2021 — 2:00 PM ET

If thought leadership is important to your company—and its bottom line—you need to make sure you've got the right "thought leaders" telling your brand's stories. Get ready to learn about today's best strategies and tactics for implementing and scaling a successful thought-leadership program.

How to Navigate the New Era of Field Marketing

September 23, 2021 — 2:00 PM ET

Field marketers—and those who manage them—know first-hand how tough the past year-and-a-half has been. But it's time to look ahead and prepare to navigate a new world. You'll need smart strategies to overcome common field-marketing challenges, and innovations that will help you overcome new ones, so you can exceed your goals. Sponsored by Splash.

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Get expert advice on content, branding, strategy, digital marketing, demand generation, and much more...

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Leadership

It isn't a role; it's a state of mind.

MarketingProfs for Leaders (no matter your job title)

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What's Ahead? Four Marketing Execs Discuss the Future of Marketing

October 7, 2021 — 2:00 PM ET

It's time to think hard about the future of marketing—from the role of marketing teams to which channels and platforms are becoming more or less important—and everything in between, including what the latest data predicts for the industry. Join us to find the best way forward. Sponsored by Cvent.

Doubleheader Event: Agile Marketing and Planning—Beyond the Basics

September 30, 2021 — 2:00 PM ET

Are you ready to enable greater efficiency and productivity among your team and organization? If so, now is the time to level-up your strategic planning and day-to-day efficiency through Agile Marketing methods and best-practices. Sponsored by Adobe Workfront.

How to Navigate the New Era of Field Marketing

September 23, 2021 — 2:00 PM ET

Field marketers—and those who manage them—know first-hand how tough the past year-and-a-half has been. But it's time to look ahead and prepare to navigate a new world. You'll need smart strategies to overcome common field-marketing challenges, and innovations that will help you overcome new ones, so you can exceed your goals. Sponsored by Splash.