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From Overwhelmed to AI-nspired

September 28, 2023 — 2:00 PM ET

Overwhelmed by AI and unsure how it fits into your organization? Then join this panel of industry experts sharing their wins, challenges, and lessons on their paths to incorporating AI—from technology selection to team alignment and change management strategies. This free webinar is filled with practical tips and invaluable insights to put you on the road to AI success. Sponsored by Drift, Jasper, and Marketing AI Institute.

MarketingProfs B2B Forum

October 4, 2023 — 8:00 AM ET

B2B Forum is the ultimate destination for marketers to discover how to drive growth, elevate brand reputation, prove ROI, and stay ahead of the ever-changing marketing curve. Featuring dozens of sessions, workshops, shenanigans, and more.

AI for Digital Marketers

January 10, 2024 — 12:00 PM ET

Join MarketingProfs January 10 – March 6 for AI for Digital Marketers, the online event for marketers who want to improve their digital programs with the power of AI. Over nine live weekly sessions, you'll learn how to harness the power of AI from experts you know and trust as they cover critical whats and how-tos—live. Plus, we're recording every broadcast, so you can stream when you want on-demand.

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MarketingProfs B2B Forum

October 4, 2023 — 8:00 AM ET

B2B Forum is the ultimate destination for marketers to discover how to drive growth, elevate brand reputation, prove ROI, and stay ahead of the ever-changing marketing curve. Featuring dozens of sessions, workshops, shenanigans, and more.

Empathy in Marketing: A B2B Gamechanger

September 27, 2023 — 10:00 AM ET

Are you using empathy to its full potential in your marketing? This article argues for a comprehensive approach— empathic marketing—that resonates with audience emotions, desires, and needs and translates into business success.

How to Build a High-Conversion Evergreen Lead Funnel: A Five-Step Guide

September 26, 2023 — 10:00 AM ET

We've all heard it: B2B buyers are leaning toward self-service. Enter: the lead funnel, which allows you to sell your offer before your sales team even gets on the phone. Sound good? Check out the details.