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Shakeup B2B

A Virtual Conference for Marketing Mavericks

Load up on inspiration! Join us April 11-13 online.


Phenomenal Speakers
Hear from these 21 all stars

Engaging Program
AI, SEO, LinkedIn, and more

Hands-on Workshops
Two career-changing experiences

Like-Minded Community
Get a year of PRO membership

Convince Your Boss
We'll help you make the case

Free Conference Swag
New PRO members receive a gift!

B2B Marketing Training for 1-1000 that answers every question you have.

(And even some you haven't thought of yet.)

Whether you have a minute or an hour, you can learn what you need to know.

B2B Marketing Events

Spark Ideas, Create Connections, and Inspire Action

Connect more deeply with marketing humans you trust.


How to Solve the Landing Page Problem in Paid Search With a Little Help From AI Content

March 30, 2023 — 2:00 PM ET

Too many search terms in paid search ad campaigns lead to a single landing page that can't possibly match the different search intents behind all those different clicks. The result? Wasted spend and missed leads. This free webinar offers you a way out—with a little help from your AI Content. Sponsored by Instapage.

How to Automate New-Business and Loyalty Incentives: You Now Have Digital Options

April 6, 2023 — 2:00 PM ET

Ever wonder what businesses did to incentivize or thank customers before the age of digital everything? A lot of manual labor, that's what. Keep up with digital loyalty, incentives, and gifting trends and free up your marketing team's time and improve their efficiency. Join us for this free webinar. Sponsored by Tango.

Shakeup B2B

April 13, 2023 — 11:00 AM ET

A full-day conference with over a dozen sessions, one-on-one opportunities with subject matter experts, small-group roundtable discussions, plus two optional interactive workshops with certification. All exclusively for MarketingProfs PRO members looking to shake up their companies and careers.

Content From the Most Trusted Voices in B2B Marketing

Get expert advice on content, branding, strategy, digital marketing, demand generation, and much more...

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Good or Bad? What We Can Learn From Nicolas Cage About Sales Enablement

March 28, 2023 — 9:00 AM ET

Can sales enablement be empathetic, helpful, and privacy-minded? Marketers have to get over some awkward hurdles first... And they can do that with a little help from Nicolas Cage.

A Guide to Growth Hacking for Small Businesses [Infographic]

March 23, 2023 — 10:00 AM ET

Growth hacking sounds great in theory for a small business. But what does it actually mean, and how can it help you scale efficiently? This infographic provides a guide to getting started.

Digging in the Wrong Place: Misunderstanding Where SaaS Growth Comes From (Article 1 of 3)

March 23, 2023 — 10:00 AM ET

SaaS companies grow fast. At first, the growth originates from winning deals. But over time, most of the growth comes from somewhere else.