Today's dose of marketing know-how.
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Together with customer engagement platform
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Today's dose of marketing know-how | Tuesday, June 3, 2025
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👋 Hello, Marketer!
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I graduated from yoga school last weekend. Eek! I'm very proud of myself for doing something new and out of my comfort zone. And I've loved hearing from so many yogis in our marketing community—there are a lot of you out there! So here's to everyone trying something new. You can do it!
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—Bri Krantz | MarketingProfs Marketing Manager
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In This Issue
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ARTICLE
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Breaking Silos: Why Sales and Marketing Must Align for CX-Driven Campaign Success
Misaligned teams erode customer trust. Learn how to align B2B Marketing and Sales to drive consistent customer experiences and improve campaign outcomes.
Read more ➔
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COMMUNITY | TESTIMONIAL
"Love all the PRO resources, classes, and webinar series. I brag to my CFO that my PRO membership was the best money he spent all year!"
—Attendee, AI for Demand Generation
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SPONSORED ARTICLE
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Events That Scale: Why Repeatability Is the Marketer's Secret Weapon
Discover how repeatable events help marketers scale engagement, streamline workflows, and drive performance across channels. Explore strategies and tools that make it possible.
Read more ➔
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SPONSORED
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Want Your Marketing to Stick? You Need the Right Story.
Learn how to stop chasing attention and start building lasting connections. Uncover the stories that set you apart at Fwd: Thinking with Wall Street Journal bestselling author and award-winning storyteller Kindra Hall on June 17.
Register now ➔
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RESEARCH
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How to Avoid Martech Implementation Failures
What are the most common challenges that businesses face with martech implementations? What can teams do differently to avoid unsuccessful implementations?
Check out the study findings ➔
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MARKETINGPROFS WEBINAR
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Upgrade Your Customer Journeys
Ready to upgrade your customer journeys? Join customer journey expert Phoenix Harvey to discover how forward-thinking B2B marketers use Growth Positioning Strategies (GPS) to plot routes, identify roadblocks, create shortcuts, and guide key audiences. June 13 at 12 noon ET. Register now.
Get these strategies ➔
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ONLINE EVENT
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How to Create Content That Sparks Conversations
Are you ready to light up your content strategy? At this online event, part of the Flame Keepers series, you'll learn how to create authentic content that catches fire with your audience no matter the platforms or the format—from webinars to social posts and much more.
Save your spot ➔
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INFOGRAPHIC
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The 20 Companies With the Best Reputations in the US
Trader Joe's, Patagonia, and Microsoft are the companies with the best reputations among consumers in the United States, according to a recent poll.
See the infographic ➔
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FOR MARKETINGPROFS PRO MEMBERS
'I Don't Want Anyone to Know...'
What do PRO members say about SEO and the Future of Content Discovery? "This series makes plain the how and the why of content marketing, lays out step-by-step actions that anyone can follow, and shows you how to measure progress along the journey. Note to MarketingProfs: Actually, I don't want anyone else to know about this. Shut it down, please!" Still available... with a PRO membership.
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PROFS PICK—SPONSORED
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Uncover the story that sets your brand apart
You don't need a blockbuster budget to tell a great story that sets your brand apart. It already exists… you just haven't told it yet. Kindra Hall, Wall Street Journal bestselling author and award-winning storyteller, will help you craft your brand narrative at this Fwd: Thinking virtual event from Acoustic. You'll learn how storytelling shapes decisions, builds emotional connections, and creates lasting impact for brands. You'll discover how to tap into your brand's untold stories. And you'll find ways to shape those stories so they resonate with customers. Save your spot today.
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Upcoming Events
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JUN
4
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Tune in for Session 2, with Laura Atkins, of our new 10-week series, Modern Email Marketing Essentials
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JUN
5
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60-minute webinar | sponsored by Goldcast
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JUN
13
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45-minute webinar | presented by Phoenix Harvey
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