Winter solstice, taking place here in the northern hemisphere in another week or so, always encourages some reflection on the year passed and times ahead. Living as I do in New England, where the time lapsed between sunrise and sunset is a mere 9 or so hours, the solstice has a special resonance for me.
This year, we here at MarketingProfs are applying some introspection on a professional as well as personal level. We are looking hard at ways to improve the quality of the newsletter arriving in your inbox each week, and we are searching for ways to better meet the needs of you, our audience.
As part of that, we are including some of you in a short reader survey this Thursday. Tell us what features you like (as well as what you don’t). Clue us in on what authors you read (and which you despise).
We are asking you to do some reflecting of your own. As with any feedback, it’s more useful when it’s honest. So please --
be brutally honest.
Really. We can take it. Ultimately, it’ll improve the newsletter for us all.
This week, especially, your feedback is both welcome and encouraged!
Until next week,
Chief Content Officer