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AI for Every Funnel Stage: From Content to Conversions

September 17, 2025 — 12:00 PM ET

Align AI with your marketing funnel. Andy Crestodina reveals how AI can optimize your marketing, from inbound content to lead nurturing. You'll use AI to find gaps you hadn't noticed before, and measure your campaign performance for AI-powered insights.

How Marketing Teams Are Scaling Using AI + Video

September 18, 2025 — 2:00 PM ET

AI is showing up in every aspect of marketing, from content creation and design to distribution and measurement. But most teams are still figuring out how to make it useful day-to-day. Join us for an open conversation about how leading brands are rethinking their go-to-market motions using AI, video, and intelligent content workflows. Sponsored by Goldcast.

Mindfulness for Marketers

September 19, 2025 — 3:00 PM ET

Join us for September's four-week live cohort. Learn how mindfulness can help you develop a healthier relationship with your thoughts and emotions.

Content From the Most Trusted Voices in B2B Marketing

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MarketingProfs B2B Forum

November 17, 2025 — 8:00 AM ET

B2B Forum is the ultimate destination for marketers to discover how to drive growth, elevate brand reputation, prove ROI, and stay ahead of the ever-changing marketing curve. Featuring dozens of sessions, workshops, shenanigans, and more. Are you ready to experience the magic?

Email Marketing Friday Forum

October 10, 2025 — 11:30 AM ET

What's working now in email marketing? What successes can you repeat? And how can you land more emails in recipients' inboxes? Get the answers and more at our Email Marketing Friday Forum. Three email marketing experts give you their best tips and tactics to boost your email marketing performance. Sponsored by ZeroBounce.

Performance Branding in B2B

September 16, 2025 — 10:00 AM ET

Philip Kotler ("the father of modern marketing") and co-author Waldemar Pfoertsch argue that "performance branding" is reshaping B2B marketing by linking brand identity to measurable business results. Read more.