Today's dose of marketing know-how.
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Today's dose of marketing know-how | Tuesday, January 13, 2026
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👋 Hello, Marketer!
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How about a good story? Recently, a goose got tangled in abandoned fishing line in the lake I live near. My sweet community banded together to contact pros to capture and rehabilitate it. I went to the goose's release on Friday along with a small group who'd participated in or followed its journey. Good luck, little goose!
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—Bri Krantz | MarketingProfs Director of Content
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In This Issue
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ARTICLE
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The New Era of Retargeting Will Help B2B Brands Thrive
Connected TV retargeting helps B2B marketers engage long-cycle buyers, build trust, and move leads forward with high-impact, measurable ads across the biggest screen. Read more.
Read more ➔
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COMMUNITY | QUOTE
"The right offer should be so attractive that only a lunatic would say 'no.'"
—Claude C. Hopkins, advertising pioneer
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RESEARCH
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Social Media Platform Trends in the US
YouTube is the most widely used social platform by adults in the United States, according to recent research.
Check out the study findings ➔
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FRIDAY FORUM
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Content Marketing Friday Forum
More outreach isn't always the answer. The right messaging should attract your ideal B2B prospects and buyers. Join our Content Marketing Friday Forum to hear three experts reveal their secrets to creating content that educates your audience, builds trust, and gets them to act.
Reserve your spot ➔
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INFOGRAPHIC
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How Employees Feel About AI Workflow Integrations
Some 51% of US workers say AI integrations have made their daily job responsibilities easier, and 63% say they feel more productive and efficient with AI tools at their disposal, according to recent research.
See the infographic ➔
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FOR MARKETINGPROFS PRO MEMBERS
Everything You Need to Know About LinkedIn Ads
Do LinkedIn ads really have to cost so much? What assets do you need? And how does retargeting work, anyway? AJ Wilcox, host of the LinkedIn Ads Show podcast, has these answers and more in Low-Cost and Effective LinkedIn Ads That Convert. Get your LinkedIn strategy dialed in for 2026 with these sessions. Free for PRO members.
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30
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10 experts on everything you need to know about SEO, GEO, and AEO | co-hosted by MarketingProfs and Search Engine Journal
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NOV
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pricing available now!
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