Today's dose of marketing know-how.
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Today's dose of marketing know-how | Friday, December 5, 2025
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👋 Hello, Marketer!
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Studies show that mindfulness can reduce stress and improve focus. If your EOY to-do lists are stressing you out, add a reminder to your calendar to take a 5- or 10-minute mindfulness break every day for a week. Sit still and take a few slow, deep breaths, or try box breathing. See how you feel!
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—Bri Krantz | MarketingProfs Director of Content
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In This Issue
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ARTICLE FROM THE ARCHIVES
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The Writing GPS: A Writing Framework That Makes Your Writing Ridiculously Good
Writing can feel like inching your way along a pitch-black tunnel. You can make out only the next few feet in front of you. It's scary. But The Writing GPS is here to help.
Read more ➔
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COMMUNITY | TESTIMONIAL
"Over the years, I’ve subscribed to several marketing organizations, but MarketingProfs is the only one I have kept active for the past 12+ years. In my opinion, MP is the best value when you consider the content quality, variety, and accessibility, and the knowledgeable MP team and array of excellent speakers they gather for various webinars, articles, podcasts, and forums. I’ll be keeping my membership on auto renew."
—MarketingProfs PRO member
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ARTIFICIAL INTELLIGENCE
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AI Update, December 5, 2025: AI News and Views From the Past Two Weeks
Catch up on select AI news and developments from the past two weeks or so. Stay in the know.
Stay in the know ➔
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SPONSORED WEBINAR
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Event Setup and Workflows That Actually Worked in 2025
In 2025, Goldcast ran over 100 events that generated $18 million in pipeline. And they're ready to show you how they did it. Join Goldcast to explore the setup behind their highest-performing events. You'll see the social creatives that drove registrations, the workflows they activate before launch, and the systems that make everything repeatable.
Reserve your spot ➔
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VIDEO FROM THE ARCHIVES
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Unlocking the Secrets of 'Ridiculously Good Content'
Ann Handley breaks down the parts of "ridiculously good content": content that your audience finds invaluable; content that's inspired by data, creativity, or a blend of both.
Tune in ➔
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FOR MARKETINGPROFS PRO MEMBERS
Familiarity + Authority = Trust
Sharing social media content that showcases your authority is a great way to repeatedly get your name in front of buyers. But what are your buyers actually looking for, and how can you deliver it? Discover the answers in Building Brand Trust Through Social Media, a four-part mini-workshop hosted by Zontee Hou. Available with PRO.
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Upcoming Events
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DEC
11
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60 minutes | sponsored by Goldcast
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DEC
12
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3 free live sessions | sponsored by ZoomInfo
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DEC
16
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45 minutes | sponsored by Notified
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