Today's dose of marketing know-how.
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
|
|
Today's dose of marketing know-how | Saturday, October 11, 2025
|
|
|
In This Issue
|
|
|
ARTICLE
|
|
Generative AI Has Entered the 'Run' Phase of Marketing Adoption
Generative AI is no longer a side tool for B2B marketers; it's transforming creative workflows, media planning, and marketing strategy across industries.
Read more ➔
|
|
|
INFOGRAPHIC
|
|
The Rise of Workplace 'AI Atrophy' and 'Antisocial AI'
This infographic covers insights from a recent survey related to what the researchers call "AI atrophy" (increasing reliance on AI) and "antisocial AI" (turning to AI over teammates) in the workplace.
See the infographic ➔
|
|
|
ARTICLE
|
|
Four Proven Ways to Overcome the Email Deliverability Challenge
Email sender requirements by Google and Yahoo have changed the rules for marketers. Learn how to restore sender reputation, reduce blocks, and improve inbox placement for your email campaigns.
Read more ➔
|
|
|
ARTIFICIAL INTELLIGENCE
|
|
AI Update, October 10, 2025: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so. Stay in the know.
Stay in the know ➔
|
|
|
ARTICLE
|
|
Why the Outcomes Era Is a Win for the Top of the Funnel: Connecting Brand-Building to Sales
The outcomes era is transforming marketing by linking brand-building efforts to measurable sales outcomes through transaction data, creating shared accountability across teams.
Read more ➔
|
|
|
RESEARCH
|
|
The State of B2B Public Relations: Top Tactics and Challenges
What are the most effective PR tactics for B2B firms? What are the biggest challenges they face with their PR programs?
Check out the study findings ➔
|
|
|
SPONSORED ARTICLE
|
|
How AI-Powered Natural Language Interfaces Can Transform Marketing Workflows
Discover how natural language interfaces are reshaping marketing workflows, democratizing data access, and driving smarter business outcomes in the era of applied AI. Here's why 2025 marks a turning point.
Read more ➔
|
|
|
INFOGRAPHIC
|
|
The Most Popular Social Platforms Among Age Groups
Which social media platform is the most popular with various age groups? To find out, researchers looked at publicly available global data from a range of sources.
See the infographic ➔
|
| |
|
FOR MARKETINGPROFS PRO MEMBERS
Google Is Prequalifying Your Leads
Google's AI Summaries may keep some people from visiting your website, but they're just prequalifying your leads. Discover how to be Google's AI source to attract higher quality leads with Andy Crestodina's SEO and the Future of Content Discovery, available now with PRO membership.
|
| |
|
Upcoming Events
|
OCT
15
|
|
Session 2 of Marketing Writing Bootcamp: AI Edition
|
| |
|
OCT
23
|
|
45 minutes | sponsored by Omnibound.ai
|
| |
|
NOV
17-19
|
|
The countdown is on! Join us in Boston for the best B2B marketing conference on the planet.
|
|
|
We ❤️ Your Feedback
Think we could be doing something better?
Want us to cover a specific topic?
Have a recipe you think we would love?
Reply to this email to help us help you.
Send Feedback
|
Advertising/Sponsorship here or telephone 866-557-9625.
Read our Terms of Service here.
© 2025 MarketingProfs, LLC. All Rights Reserved.
Privacy Policy.
1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625
|
|