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In This Issue
+ How-To: Marketing: Transitioning From Service Provider to Value Generator
+ Survey Says: The Best Days and Times to Post on Instagram
+ PRO NEW Seminar: How to Avoid the Pitfalls of a Bad RFP
+ Infographic: 12 Tenets of Content Creation
+ My View: Squarespace's Hertzberg on Growing Rapidly & Following Instinct
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Advertisement  Looking to go cross-channel, but don’t know where to start? Learn how to create a strategic cross-channel roadmap. Download the latest white paper from Experian Marketing Services.
How-To 1-800-MARKETING: Transitioning From Service Provider to Value Generator
By Laura Patterson
There's a difference between being a service organization to Sales and being a value generator for the company. As marketing professionals, our future depends on being the latter. Here's what needs to be done. Read More
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PRO NEW PRO Seminar: How to Avoid the Pitfalls of a Bad RFP
This seminar will help consultants and others to understand their options when faced with a bad RFP. You'll explore how to overcome the most common problem areas and how to maximize your chances of success if you choose to proceed. Read More
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Advertisement  Cross-channel marketing, demystified. Learn how to create a strategic cross-channel roadmap. Download the latest white paper from Experian Marketing Services.
Survey Says
What Are the Best Days and Times to Post on Instagram?
By Ayaz Nanji
Instagram engagement stays fairly consistent throughout the week, though there is a slight spike on Mondays and a slight dip on Sundays, according to a recent Fortune 500 study. Read More
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12 Tenets of Content Creation [Infographic]
By Seth Price
Are you reaching out to your customers when they have questions? Here are 12 tenets to help you answer the questions they are asking (not just the ones you think they are asking). Read More
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My View WayBack Marketing: Jesse Hertzberg on Growing Rapidly and Following Your Instincts
By Aaron Dun
Our WayBack series covers critical strategies of today’s most successful B2B marketers. We go back to when they got started and uncover what programs they executed that are most connected to their success today. Up next is Jesse Hertzberg of Squarespace. Read More
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Oct 1
 FREE Seminar—Event Marketing in the Digital Age: Make the Most of Your Event Investment
Oct 3
 PRO Seminar—How to Avoid the Pitfalls of a Bad RFP
Oct 9-11
 B2B Forum 2013—Boston, MA SOLD OUT
Oct 10
 PRO Seminar—MarketingProfs University: Seven Ways to Revive Your Marketing Strategy
Oct 10
 MarketingProfs University—Social Media Marketing Use code MONTY13 to save $200
Oct 15
 FREE Seminar— Marketing Automation: Target, Acquire, and Convert the RIGHT Prospects
Oct 25
 On-Demand: B2B Forum 2013—Online
Nov 8
 Virtual Conference—Mobile Marketing Sign up for free!
Dec 5
 MarketingProfs University—Content Marketing Crash Course Use code CONTENT13 to save $200
 
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