Session 1
Trust and Building Trust
with Ashley Faus
Tools and trends come and go, but one thing doesn't change: trust! Join Ashley for this opening keynote to explore how to build and maintain trust throughout the audience journey. She'll share frameworks for creating human-centric marketing, honing your point of view, and building trust at scale.
Session 2
Designing for ROI: Strategic Planning for More Output, Not More Activities
with Devin Bramhall
Good strategy isn't about doing more; it's about accomplishing more with the fewest actions possible. Join Devin Bramhall to discover how to identify your brand's unique benefits, create high-output execution plans, and break free from the same "to-do list with a timeline" that your competitors run.
Session 3
Social Media Marketing Fundamentals That Still Drive Revenue
with Brooke Sellas
It's time to renew social media marketing as a credibility engine, not just a content channel. Join Brooke Sellas for a structured, human-centric approach to social engagement that builds brand credibility and buyer confidence, strengthens brand trust, and supports revenue.
Session 4
Reduce Stress With a 3x5 Content Strategy Framework
with Lee Densmer
Too many topics. Too many channels. Too many goals! If you're drowning in complexity, join Lee Densmer for this 3x5 Content Strategy Framework: a simple, immediately executable approach to creating a content program your team can capably run to drive the ROI your executive team demands.
Session 5
What Game Theory Can Teach Marketers About Winning
with Christina Garnett
When you understand how people make decisions and apply that to your marketing, you're more than communicating—you're anticipating! Join Christina for a look at game theory, behavioral science, and how to use these ideas to think several moves ahead.
Session 6
Fundamentals of Message Design: Increasing the Chances You Get a Yes
with Tamsen Webster
Do you want your content, campaigns, and pitches to convert more reliably? Who doesn't! In this closing keynote, Tamsen Webster reveals why traditional approaches to persuasion may be holding you back from getting the "yes" you want from customers and clients—and the high-converting framework that drives action.
