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Tuesday, March 31, 2020

Content Marketing Operations: Five Essentials for Consistent Success
Risk-Free: MarketingProfs B2B Forum Registration [Event]
How COVID-19 Is Impacting Social Media Ad Rates and Engagement [Study]
What Is Marketing Orchestration? [Infographic]
 
Content Marketing Operations: Five Essentials for Consistent Success
"Content operations" refers to everything that helps content marketing efforts run smoothly and drive impact for a business. That includes people, technology, and processes. Marketing needs well-oiled content operations, including these five essential elements.
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How COVID-19 Is Impacting Social Media Ad Rates and Engagement [Study]
The COVID-19 pandemic has driven down social media advertising rates globally and has also led to a decline in engagement with campaigns, according to recent research. Check out the study findings.
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What Is Marketing Orchestration? [Infographic]
Marketing orchestration is a powerful approach in marketing automation and ABM. It focuses not on delivering standalone campaigns but on optimizing a set of related cross-channel interactions that together make up an individualized customer experience. In the process, you realize more pipeline and revenue.
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