Today's dose of marketing know-how.
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
|
|
Together with email deliverability platform
|
|
|
Today's dose of marketing know-how | Friday, April 25, 2025
|
👋 Hello, Marketer!
|
|
These typing facts have made me recall typing class in school. I was the type of nerd who absolutely loved typing challenges. Both because they were tests I was actually good at and because I'd always finish early and get to play Oregon Trail the rest of the time. Ford the river or caulk the wagon and float it?!
|
|
—Bri Krantz | MarketingProfs Marketing Manager
|
|
|
In This Issue
|
|
|
ARTICLE FROM THE ARCHIVES
|
|
Four Things You Should Know About Email List Validation
You've obtained a prospect's email address. Huzzah! Nothing can stop you now! Except spam traps. And temp emails. And bounce rate. And... well, that's why you need email list validation.
Read more ➔
|
|
COMMUNITY | QUOTE
"Do not make the mistake of holding your idea close to your chest... Submit it to criticism... Possibilities which you have overlooked will come to light."
—James Webb Young, author, A Technique for Producing Ideas
|
|
|
|
SPONSORED
|
|
Is Your Outdated List Tanking Your Email ROI?
Every year, 28% of your email list becomes outdated. Clean it up to avoid bounces and get better results. ZeroBounce gives you 100 free email validations every month. Check it out:
Try the free email verifier ➔
|
|
|
ARTIFICIAL INTELLIGENCE
|
|
AI Update, April 25, 2025: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so.
Stay in the know ➔
|
|
|
SPONSORED
|
|
How to Build a Brand That Stands the Many Tests of Time
What makes or breaks a brand? Martha Pease, former CMO and brand transformation expert, explains how brands not only can survive changes but also get ahead of them. Join her for insights from a marketing leader who's been there, done that. A few times!
Reserve your spot ➔
|
|
|
VIDEO FROM THE ARCHIVES
|
|
New B2B Email Marketing Techniques That Work Right Now
Jay Schwedelson drops a lot of truth bombs in this episode of the Marketing Smarts Live Show, and the most impressive one might just be that so-called "experts" aren't always the best source of information on email marketing.
Tune in ➔
|
|
|
SPONSORED REPORT
|
|
The Modern Marketing Data Stack
Overwhelmed by the explosion of digital marketing tools? Discover leading and up-and-coming martech tools for AI, engagement, analytics, and more in this free report. It clarifies what you need to know to get ahead in B2B marketing today.
Download the report ➔
|
| |
|
FOR MARKETINGPROFS PRO MEMBERS
Increase Sales... by Thinking Like Sales!
How can Marketing increase sales? By thinking like the sales team! Pam Didner reveals how she gathers intelligence and writes Sales-supporting content in Sales Enablement: Aligning Marketing and Sales. All four sessions of this Working Webinar Series are available to PRO members now.
|
| |
|
|
|
PROFS PICK—SPONSORED
|
B2B emails falling flat? You need this 9-minute e-book!
Are your emails failing to engage—or even get noticed, let alone bring in sales? Discover how to create B2B email campaigns that resonate with your audience and drive conversions. You'll find practical solutions in this concise 9-minute e-book. It offers essential insights from content strategy to engagement tactics to email deliverability tips. Learn from the brightest minds in the industry how to create B2B email campaigns that delight your audience and bring sales. Download the e-book—tailored for busy marketers like you.
|
|
Upcoming Events
|
APR
29
|
|
Free virtual conference | 12 marketing pros will coach you through their winning B2B strategies
|
| |
|
MAY
7
|
|
Session 2 of Website Conversion Rate Optimization Working Webinar Series with Talia Wolf
|
| |
|
MAY
28
|
|
Discover today's email marketing best practices to land the inbox, build B2B relationships, and earn the click | 10 weekly sessions
|
|
|
We ❤️ Your Feedback
Think we could be doing something better?
Want us to cover a specific topic?
Have a recipe you think we would love?
Reply to this email to help us help you.
Send Feedback
|
Advertising/Sponsorship here or telephone 866-557-9625.
Read our Terms of Service here.
© 2025 MarketingProfs, LLC. All Rights Reserved.
Privacy Policy.
1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625
|
|