Today's dose of marketing know-how.
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Today's dose of marketing know-how | Thursday, May 28, 2026
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👋 Hello, Marketer!
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Music therapy has proven the impact music can have to help our physical, emotional, cognitive, and social needs. Have you ever felt your mood improve after an impromptu kitchen dance party? That's the idea! Of course it's more scientific than that, but impromptu dance parties are my personal favorite.
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—Bri Krantz | MarketingProfs Director of Content
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You know what's not PUN-ny?
Faxing Around and Finding Out
You DO NOT want to fax around and find out what happens if you don't get your ticket to B2B Forum by this Sunday! B2B Forum turns 20 this year, and we've gone retro to get your attention because your 30% discount to the best marketing event on the planet ends Sunday. Or, bring your team of 3+ to save an extra $200 per person on top of that!
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In This Issue
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ARTICLE
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Your Marketing Stack Can’t Talk to Itself (And AI Is About To Expose It)
AI agents are revealing why brittle platform integrations hold marketing back, exposing connectivity as the real infrastructure challenge behind automation, workflows, and scalable performance.
Read more ➔
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COMMUNITY | POLL
It can be tough to get in professional development when you have ALL THE THINGS to get done, too.
What is your biggest career goal over the next 6ish months? (Take the poll on LinkedIn.)
- Get a raise
- Learn/deepen a new skill
- Get a new job/switch careers
- Spend time with peers
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SPONSORED ARTICLE
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How to Orchestrate Emerging Channels Into a B2B Pipeline Strategy
Learn how CTV, programmatic audio, direct mail, and live events support B2B pipeline when coordinated across audience, messaging, measurement, and buying-stage intent to improve outcomes.
Read more ➔
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IN-PERSON EVENT
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B2B Forum Discount Ends Sunday
Don't fax around and find out! We've gone retro for B2B Forum's 20th birthday honestly just to get your attention. But we don't want you to miss 30% off of the best marketing event on the planet. Discount ends Sunday!
Get your ticket ➔
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INFOGRAPHIC
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How Americans Feel About AI and Their Personal Data
Some 56% of Americans say they feel powerless to protect their personal data from Al, according to recent research.
Check out the infographic ➔
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SPONSORED WEBINAR
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7 Ways to Avoid a Boring Webinar
Webinars are a critical channel to engage audiences and drive pipeline. Yet so many are nothing more than boring presentations with no personality or audience connection. Learn how to turn your webinars into interactive and engaging (fun, even!) experiences your audiences will love.
Save your spot ➔
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PODCAST FROM THE ARCHIVES
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How to Identify What Advertising Strategy Is Best for Your Business
Do you know where you need to be advertising? Many marketers default to digital, but is that where your audience is? Other advertising methods can be paired with digital for the best strategy, according to Rebecca Bugger.
Tune in ➔
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FOR MARKETINGPROFS PRO MEMBERS
Foundations for a Reason
When marketing gets chaotic, it's usually a good time to re-center yourself in the foundations that never go out of style. Foundations like solid strategies, messaging, ability to prove ROI, and how to actually drive revenue. That's a wrap on Foundations for Marketing Success. The full series is available for PRO members to stream now!
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MAY
28
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60 minutes | sponsored by ON24
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JUN
4
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60 minutes | sponsored by Interrupt Agents and Glean
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JUN
12
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3 free live sessions | sponsored by Wrike
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NOV
2-4
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Prices increase June 1—save 30% now! Don't miss the 20-year-running best B2B marketing event on the planet.
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