MarketingProfs Today
Your Source for What Matters in Marketing • From the Team at MarketingProfs
 
 
Wednesday, August 12, 2020
What Is Interactive Marketing, and How Does It Help Your Bottom Line?
An Inspirational Lineup of Speakers to Keynote B2B Forum 2020 PRO event
Six Ways B2B Marketers Can Harness the Power of Experiential Marketing
SEO for (Non-Techie) Marketers: The Art of Being Found PRO Master Class
Why Customers Take Brand Surveys [Study]
Practical Marketing Strategies for the New Normal MarketingProfs event
 
What Is Interactive Marketing, and How Does It Help Your Bottom Line?
New forms of marketing seem to rise to the top of the priority list every few months. But being able to read and respond to your customers' actions is arguably the most valuable currency for engagement. And, for that, an interactive marketing strategy is a priority.
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An Inspirational Lineup of Speakers to Keynote B2B Forum 2020
MarketingProfs PRO event
David Meerman Scott, Ty Heath, Kevin Carroll. Those are just three of the marketing visionaries who will take to the virtual stage this November at B2B Forum to help you do better work today and prepare for what comes next. Learn more about the speakers.
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Six Ways B2B Marketers Can Harness the Power of Experiential Marketing
B2B marketers who relied on tradeshows and conferences will be itching to go back to how things were before the pandemic hit. But maybe not exactly how things were—because there is a better way to reach people in-person: experiential marketing (yes, for B2B, too).
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SEO for (Non-Techie) Marketers: The Art of Being Found
MarketingProfs PRO Master Class
If you're looking to make every piece of content count, you won't want to miss this comprehensive (no fluff!) Master Class. You'll gain the confidence to guide the SEO efforts in your organization: setting the strategy, creating the content, and measuring the business impact. Learn more.
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Why Customers Take Brand Surveys [Study]
Customers say they are most likely to be motivated to take brand surveys if they are going to be rewarded for their opinions, according to recent research. Check out more findings from this study.
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Practical Marketing Strategies for the New Normal: A Doubleheader Webinar
MarketingProfs event
All of marketing is changing really fast, from strategy to processes to events to much more—including our jobs and careers. But we can learn to adapt and thrive—and help our companies do the same. These 2 webinar sessions will cover B2B marketing strategy and agility in tough times and ways to use digital channels for our marketing. Sign up here (it's free!).
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Profs Picks
MarketingProfs Events
In this tough climate, you need to show marketing ROI and prove the worth of your team—and your own. We've all had to double-down on digital and content marketing during this pandemic, and we've all needed to prove we can drive revenue. And doing all that takes some serious planning chops. Which is where this Marketing Strategy Friday Forum virtual event comes in: 3 sessions—on measurable content strategy, revenue-driving digital marketing, and a proven planning framework. They're presented by industry experts, with live interactive Q&As, and downloadable resources and guides. Sign up now (it's all free!).
All of marketing is changing really fast during this pandemic, from strategy to processes to events to much more—including our jobs and careers. But as marketers we can learn to adapt so we can thrive, and we can help our companies do the same. And that's where our Marketing Strategies for the New Normal: A Doubleheader Webinar comes in with practical, highly useful tips and advice from experts to help you keep up and move ahead. The 2 webinar sessions will cover B2B marketing strategy and agility in tough times and ways to use digital channels for marketing success. Sign up now (both sessions are free!).
Upcoming Events
AUG
13
[Doubleheader Webinar Event] Strategies for the New Normal
sponsored by Adobe - Marketo Engage | 90 minutes
AUG
14
[Friday Forum] Marketing Strategy
sponsored by Obility | 3 live sessions
AUG
18
[Webinar] Demand Gen: Leverage the Combo of Search and Social
sponsored by Workfront | 60 minutes
AUG
20
[Webinar] Benchmarking Your Webinars for a Post-COVID World
sponsored by ON24 | 60 minutes
AUG
25
[PRO Webinar] Analytics on the Edge: Transforming Data's Impact
B2B Backstage with Avinash Kaushik | 60 minutes
OCT
6
[PRO Master Class] The Art of Being Found: SEO for (Non-Techie) Marketers
Live Kickoff | 60 minutes
NOV
4–5
[VIRTUAL] MarketingProfs B2B Forum 2020
6 inspiring keynotes | 41 tactical sessions
So glad you could join us today!

—Vahe Habeshian, Director of Publications
MarketingProfs

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