Today's dose of marketing know-how.
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Today's dose of marketing know-how | Saturday, May 24, 2025
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In This Issue
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ARTICLE
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What Microsoft's New Email Deliverability Requirement and Recommendations Mean for B2B Brands
Microsoft's new deliverability requirement affects B2B email senders, in particular. Learn about the current rule and prepare for what are likely to become new requirements in the future.
Read more ➔
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RESEARCH
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The Top Challenges Facing Senior Marketers in 2025
What are senior marketers struggling with the most? Which challenges are growing in importance? To find out, researchers polled 281 marketing leaders.
Check out the study findings ➔
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ARTICLE
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Human Content: What It Means & Why It's Important
AI content is improving fast—but it still lacks the emotion, imperfection, and relatability of human content. Here's how human writing builds trust and drives action.
Read more ➔
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ARTIFICIAL INTELLIGENCE
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AI Update, May 23, 2025: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so.
Stay in the know ➔
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ARTICLE
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The Future of Small Business: Embracing Customer-Centric Marketing and Tech
Small business owners are adapting fast, using "old" and new tech and channels to grow in 2025's tough economy.
Read more ➔
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INFOGRAPHIC
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The State of the Global Workforce: Disengaged and Struggling
This infographic looks at global worker trends across employee engagement, life evaluation, daily emotions, and job satisfaction.
See the infographic ➔
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SPONSORED ARTICLE
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How to Meet Your Content Goals During Economic Uncertainty
B2B marketers face mounting pressure to produce more with less. These seven tactics help teams streamline content creation at scale and boost quality and impact.
Read more ➔
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FOR MARKETINGPROFS PRO MEMBERS
Put the Social in Social Media
Social media is meant to be fun—but some brands haven't gotten the message. Lucky for you, Zontee Hou has a plan to fill your social media calendar with bingeworthy content. And she shares the plan in Building Brand Trust Through Social Media, a four-part series available now to PRO members.
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Upcoming Events
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MAY
28
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Tune in for Jessica Best's Opening Keynote of our new 10-week series, Modern Email Marketing Essentials
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JUN
5
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60-minute webinar | sponsored by Goldcast
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JUN
13
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45-minute webinar | presented by Phoenix Harvey
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