Today's dose of marketing know-how.
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Today's dose of marketing know-how | Saturday, June 21, 2025
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In This Issue
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ARTICLE
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Five Lessons B2B Marketers Can Learn From Taylor Swift's Brand Strategy
Taylor Swift's brand strategy reveals important marketing lessons rooted in long-term thinking, emotional storytelling, and ownership. Apply them to your own brand.
Read more ➔
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INFOGRAPHIC
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The Global Web Traffic of Search Engines vs. AI Chatbots
This infographic compares the global Web traffic for the top 10 search engines with the global Web traffic of the top 10 AI chatbots, and it looks at year-over-year changes in total visits.
See the infographic ➔
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ARTICLE
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Images Define Your Brand: Five Stages of the Image Processing Maturity Model
Learn how the Image Processing Maturity Model helps brands evolve from basic image resizing to AI-powered dynamic optimization for better performance and engagement.
Read more ➔
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ARTIFICIAL INTELLIGENCE
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AI Update, June 20, 2025: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so.
Stay in the know ➔
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ARTICLE
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To Deliver on ABM's Promise, B2B Marketers Must Modernize ABM Strategy
Legacy ABM no longer works. Learn how modern approaches engage full buying committees and drive measurable impact in 2025.
Read more ➔
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INFOGRAPHIC
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Five Social Media Ad Trends Shaping 2025
This infographic covers five key social media ad shifts that marketers should be watching, and it explains which industries each shift is most relevant to.
See the infographic ➔
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SPONSORED ARTICLE
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Are You Really Reaching Your Ideal Audience?
Reaching decision-makers requires more than impressions. Learn how association media helps B2B marketers boost credibility and engagement.
Read more ➔
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RESEARCH
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What B2B Salespeople Want From Their CRM
Which factors are most important to B2B sales teams when choosing a CRM? What are salespeople's biggest complaints with their current CRM solution? Which challenges do they hope AI integrations in their CRM can help with?
Check out the study findings ➔
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