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In This Issue
+ How-To: How to Enhance Mobile Marketing With Personalization
+ Survey Says: Sales Reps: 33% Can't Find Materials, 20% Prep in the Shower
+ PRO Take 10: Appealing to the Ego to Get Great Content
+ Infographic: Five Ways to Give Your PPC Advertising an Extreme Makeover
+ My View: Five Must-Have WordPress Plugins for Marketers
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Advertisement  eBook: Winning at the Game of Marketing
When you started the game of marketing, you had brilliant ideas and the work ethic of a warrior. Now, you are tired, frustrated, and overwhelmed. Learn six key strategies to fight marketing work chaos and gain control of the board. Get the eBook now!
How-To How to Enhance Mobile Marketing With Personalization
By Kane Russell
Mobile is personal, with every feature, sound, and function customizable. To capture mobile's potential, marketers must personalize the mobile experience for customers. Here are easy-to-implement tactics to do just that. Read More
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PRO Take 10: Appealing to the Ego to Get Great Content
In just 10 minutes, we'll discuss four proven ways to create powerful "ego cycles" by tapping into the egos of influencers and those of your target audience. You'll walk away knowing how to harness your customers' egos and channel them into great, shareable content. Read More
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Advertisement  How do Gmail tabs and other ISP trends affect your emails? Join us for Email Deliverability: Trends, Changes, and Impact on November 12, a free seminar from MarketingProfs, and learn what's changing and how to use this info to maximize your email programs and sender reputation. Register today.
Survey Says
State of the Sales Rep: 33% Can't Find Materials, 20% Prep in the Shower [Infographic]
By Ayaz Nanji
One-third of sales representatives are "often" or "always (on a daily basis)" frustrated by their inability to quickly locate sales materials, according to a recent survey by Brainshark. Read More
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Quick Take
Five Ways to Give Your PPC Advertising an Extreme Makeover [Infographic]
By Verónica Maria Jarski
SMBs with Google AdWords accounts are flushing away, on average, 25% of their PPC marketing budget because of managerial and strategic errors. Here's a quick look at how to fix those errors. Read More
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My View Five Must-Have WordPress Plugins for Marketers
By Ivan Dimitrijevic
Are you a WordPress user? If so, you know that your plugin directory is your treasury. Here are some plugin gems marketers should have in their treasure trove. Read More
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Nov 5
 FREE Seminar—The New Frontier of Lead Nurturing: Display Advertising and Marketing Automation
Nov 7
 PRO Seminar—Social Success: Tips for Integrating Social Media into Your Marketing Mix
Nov 8
 Virtual Conference—Take your mobile strategy from zero to hero Sign up for free!
Nov 12
 FREE Seminar— Email Deliverability: Trends, Changes, and Impact
Nov 14
 PRO Seminar—The Audience Imperative
Dec 5
 MarketingProfs University—Content Marketing Crash Course Use code CONTENT13 to save $200
 
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