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In This Issue
+ How-To: Why and How You'll Be Making Use of Video in 2013
+ Quick Take: Is Your Video Platform Future-Proof?
+ PRO Take 10: Five Secrets of Successful Mobile App Landing Pages
+ Survey Says: Hershey's Hogs Social Buzz, but Ferrero Rocher Garners Love
+ My View: A MarketingProfs Valentine Song
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Advertisement  Your webinar can feature fantastic technology and clever, endearing headlines and images, but it will all mean nothing if you don’t moderate it well. Read "5 Steps to Moderating a Webinar" to learn how to deliver a great webinar regardless of budget.
How-To Why and How You'll Be Making Use of Video in 2013
By Melody King
Online videos, which users love, have become useful marketing tools—for SEO, social media programs, and mobile and e-commerce. Here's how video will continue to make inroads in 2013. Read More
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PRO Take 10: Five Secrets of Successful Mobile App Landing Pages
Maximizing engagement in the mobile app space is paramount to your success as a brand. In just 10 minutes, you'll learn five tips to apply to your mobile app right away that will help you engage with your customers and make your app successful! Read More
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Survey Says
Hershey's Hogs Social Media Buzz, but Ferrero Rocher Garners Love
By Lenna Garibian
Can a piece of golden foil-wrapped chocolate be perfect? It can in the social media world, where the Valentine's Day treat Ferrero Rocher topped the Passion Intensity Index, generating the most social consumer love and a perfect score of 100 among eight major chocolate brands. Read More
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Quick Take
Is Your Video Platform Future-Proof?
By Jeff Fissel
You might already have your video marketing strategy figured out, but technology is always changing. Learn whether your video platform is future-proof, and get tips on making sure your video platform and enterprise videos remain accessible and useful as technology advances. Read More
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My View A MarketingProfs Valentine Song
By Ann Handley
On this Valentine's Day, we're sharing a fun holiday song created and performed by one of our MarketingProfs PRO members, Chuck Kent, president of Creative on Call. Enjoy! Read More
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