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Thursday, December 10, 2020

How to Become an Innovative B2B Marketer: Integrating Innovation Into Professional Development Plans
Get to Know the New B2B Decision-Makers: LinkedIn's Ty Heath Shares New Research on Marketing Smarts [Podcast]
Today: Live Q&A With Seth Godin sponsored
Gift Yourself (Or Your Team) With Inspiration, Insights, and Community MarketingProfs PRO membership
21 Tips to Improve Your Email Marketing [Infographic]
Top 3 Keys to Unlocking Revenue Operations Value MarketingProfs event
 
How to Become an Innovative B2B Marketer: Integrating Innovation Into Professional Development Plans
The pandemic has given B2B marketers an opportunity to become better marketers—and build stronger marketing teams—by embracing a culture of innovation. But that change entails rethinking professional development plans. These three sample plans can help you develop innovative B2B marketing teams.
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TODAY: Live Q&A With Seth Godin
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Author of 19 bestsellers. Marketing thought leader. Entrepreneur. Visionary. Seth Godin writes and talks about effective marketing and leadership, the spread of ideas, and change. For a chance to submit your questions for Seth to answer live, and access to all 14 talks by industry leaders in this series, sign up now (it's free).
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Your Data-Match Strategy: When Perfect Is the Enemy of Productive
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Get straight talk on data matching and learn why 100% resolution is unrealistic. Explore typical scenarios that lead to failed identify-match requests, and learn ways to address those situations. Read this informative post.
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Get to Know the New B2B Decision-Makers: LinkedIn's Ty Heath Shares New Research on Marketing Smarts [Podcast]
Ty Heath of LinkedIn's B2B Institute shares new research about the changing behaviors and attitudes of the new B2B decision-makers. Read more and listen in on this insightful conversation.
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Gift Yourself (Or Your Team) With Inspiration, Insights, and Community
MarketingProfs PRO membership
This year, more than ever, you (and your team) deserve support. High fives. A place to turn to when you need to brush up your skills or learn something new. Give yourself the gift of PRO membership.
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21 Tips to Improve Your Email Marketing [Infographic]
How can you boost the effectiveness of your email marketing efforts? This infographic explores four key areas and provides 21 tips for marketers looking to improve in each. Check out the infographic.
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Top 3 Keys to Unlocking Revenue Operations Value
MarketingProfs event
Is your revenue operations team bogged down by manual tasks and other roadblocks that stifle success? Learn how you can refocus your team on strategic, value-add initiatives that drive not just efficiency but also revenue growth. Sign up for this free webinar today.
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Profs Picks
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Businesses can no longer rely on traditional methods to acquire and manage data. In today's world, the overwhelming influx of data into businesses is making it tough for even the most experienced data management practitioners to keep up using those older methods. That's why democratizing data management is the future: It's time for self-service data governance. Self-serve ways to ingest and leverage data—to assess data health, enrich data with insights, and keep records updated—can allow businesses to act and transform the mountains of data they have to be most effective. Take control of your data.
Upcoming Events
DEC
10
[Webinar] Top 3 Keys to Unlock Revenue Operations Value
sponsored by Dun & Bradstreet | 45 minutes
DEC
11
[Friday Forum] Marketing Planning
sponsored by ZoomInfo | 3 live sessions
DEC
15
[Webinar] Data Drives Results, but Only If You Manage It
sponsored by ZoomInfo | 60 minutes
DEC
16
[Master Class Watch Party] Marketing Strategy: Finding a Sustainable, Differential Advantage | Lessons 4 & 5 | 60 minutes
DEC
17
[Webinar] Elevate Experiences: Turn Your Customers Into Advocates
sponsored by Act-On Software | 45 minutes
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