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In This Issue
+ How-To: Achieve Visual Storytelling (and Sales) Success via Whiteboards
+ Slide Show: How Much Will Your Customers Spend This Holiday Season?
+ PRO Favorite Take 10: Five Things You Should Know About LinkedIn
+ Survey Says: Email, Social & Mobile Are Marketers' 2013 Budget Priorities
+ My View: The New Celebrity Spokesperson Needs Social Media Smarts
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Advertisement  Free Guide to Marketing Attribution. John Wanamaker once said, “Half of my marketing is working, I just don’t know which half.” 100+ years later, brands still struggle with how to maximize ROI. Learn the secrets. Download the free guide: Getting It Right: The Road to Genuine Marketing Attribution.
How-To Achieve Visual Storytelling (and Sales) Success With Whiteboards
By Tim Riesterer
Whiteboards are an essential visual storytelling tool that you as a marketer can help create for salespeople to differentiate your company from the competition—and get customers and prospects to choose you. Read More
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Slideshow How Much Will Your Online Customers Spend This Holiday Season?
By Christian Gulliksen
As Hanukkah draws to a close and Christmas approaches, online retailers naturally wonder how the happy—and profitable—holiday season might add to their bottom line. Here are some clues. Read More
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PRO PRO Favorite Take 10: Five Things You Should Know About LinkedIn
In just 10 minutes, you'll learn five powerful, easy-to-implement LinkedIn tips you may not have considered. Viveka von Rosen explains how you can beef up your profile (even if you think you've already mastered LinkedIn) to stand out from the crowd. Read More
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Survey Says
Email, Social, and Mobile Are Marketers' 2013 Budget Priorities
Email, social media, and mobile rank as marketers' top spending priorities for 2013, according to a survey from StrongMail: 55.5% of marketing executives say they plan to increase spending on email campaigns in 2013; 51.8% plan to boost spend on social media; and 42.8% plan to up their spend on mobile marketing. Read More
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My View The New Celebrity Spokesperson Needs Social Media Smarts
By John Mataraza
Celebrity spokespeople can't be just good-looking and mega-popular anymore. Now, they also need to have the social media savvy to connect with a brand's audience. Read More
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Dec 13
PRO Seminar—How to Harness Big Data for Your B2B CRM Efforts
Dec 14
Virtual Conference—Social Media: Raise the status of your social media efforts sign up for free!
Jan 17
PRO Seminar—How To Become a Trusted Brand and Industry Leader
Jan 29
FREE Seminar—Automating Customer Lifecycle Management
 
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