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Your Source for What Matters in Marketing • From the Team at MarketingProfs
 
Together with consent & preference management platform
 
Thursday, December 03, 2020

10 Must-Haves for Your Content Marketing Guidelines
The B2B Forum 2020 Edition of Marketing Smarts [Podcast]
Marketing Planning: Get Ready for 2021 MarketingProfs event
15 Career Lessons From Successful Founders [Infographic]
Add It Up: Measuring Your Influencer Campaigns MarketingProfs course
 
10 Must-Haves for Your Content Marketing Guidelines
Reaching customers with quality content and thought leadership is more important than ever, but so is maintaining a unified voice for your company. The best way to do both is to develop content marketing guidelines.
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You Can Create a Better Customer Experience
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Do you know your customers' preferences? Do they know how you protect their data? Consent and preference management is a key strategy for increasing user engagement by building trust and understanding your audience. See how: Get your free 14-day trial.
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The B2B Forum 2020 Edition of Marketing Smarts [Podcast]
MarketingProfs B2B Forum speakers and attendees come together to reflect on this year's event, including what made it special for each of them. Read more and listen in on this insightful conversation.
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Shift Your Email Strategy in Times of Disruption
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A new e-book, Disruption: How The 2020 Pandemic Changed Email, examines the available data, identifies consumer and business email trends, and offers actionable insights to help email marketers adjust their email strategy in 2021—or whenever needed. Get the e-book here.
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Marketing Planning: Get Ready for 2021
MarketingProfs event
To create successful, flexible, and accountable marketing plans, attend this week's Friday Forum. You'll get three educational sessions—from the nitty-gritty of a marketing plan to how to think like a CMO and plan your search marketing and digital ads. Register to attend (it's free!).
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15 Career Lessons From Successful Founders [Infographic]
Want career lessons from successful company founders such as Dave Thomas of Wendy's, Mark Zuckerberg of Facebook, Elon Musk of Tesla? Check out the infographic.
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Add It Up: Measuring Your Influencer Campaigns
MarketingProfs course
Have you ever come to the end of an influencer marketing campaign only to wonder, "How can I tell if it was a success?" What you need is a way to measure—not only at the end of the campaign but also from the very start. Learn how in 90 minutes or less with this course (included with PRO). Learn more.
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Profs Picks
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What's the marketing ROI on customer consent and preference management? It's significant! In a recent survey data and marketing professionals estimated that for every dollar invested in consent and preference management systems, their business received 40x return on investment, on average. To learn how to use preference management to better understand and communicate with your audiences, join OneTrust PreferenceChoice in a virtual event for marketers.
Upcoming Events
DEC
3
[Webinar] Keys to Driving Webinar & Digital Event Registration
sponsored by ON24 | 60 minutes
DEC
8
[Webinar] Create Optimal Digital Experiences With Data & Content
sponsored by Jahia | 45 minutes
DEC
10
[Webinar] Top 3 Keys to Unlock Revenue Operations Value
sponsored by Dun & Bradstreet | 45 minutes
DEC
11
[Friday Forum] Marketing Planning
sponsored by ZoomInfo | 3 live sessions
DEC
15
[Webinar] Data Drives Results, but Only If You Manage It
sponsored by ZoomInfo | 60 minutes
So glad you could join us today!

—Vahe Habeshian, Director of Publications
MarketingProfs

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