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| By David Rose |
| This brief case study shares how a B2B technology company used online video, a highly engaging tool, to increase in-person tradeshow meetings with targeted decision makers by 218%.
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| More and more people are using their smartphones or tablets to access information quickly and make purchases. If you don't have a proper mobile site, you're missing the virtual boat. In just 10 minutes, you'll learn three simple tips to help you create an effective mobile website.
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| Social Media Disconnect: Are Marketers Out of Touch? |
| Though consumers and marketers are fairly aligned in their focus on Facebook—similar proportions of each segment use the social networking site—marketers tend to be out of synch with audiences regarding the use of other popular social channels, according to a study by Pitney Bowes Software.
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| By Karl Fendelander |
| In 2008, Obama's presidential campaign became a case study for social media use. In 2012, however, both presidential candidates rocked social media. Here's how.
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Dec 6
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PRO Seminar—The Daring Brand's Guide to Creating Content Worth Sharing |
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Dec 6
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MarketingProfs University—Content Marketing Crash Course save $200 with code YOURSTORY |
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Dec 13
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PRO Seminar—How to Harness Big Data for Your B2B CRM Efforts |
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Dec 14
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Virtual Conference—Social Media: Raise the status of your social media efforts sign up for free! |
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