Today's dose of marketing know-how.
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
View online | Advertise | Unsubscribe
MarketingProfs Today
Together with multichannel marketing platform

Thursday, April 4, 2024 | Today's dose of marketing know-how.

📋 Table of Contents

1. Four Benefits of Employee-Generated Content for Your Business

2. Unlock Customer Engagement & Retention: A Deep Dive Featuring Forrester sponsored webinar

3. The Benefits of Having an Internal Evangelist Program

4. Marketing Data Cloud Forum: A Virtual Event sponsored

5. 12 Key Metrics to Track in Google Analytics

6. Strategy Is Not What You Think MarketingProfs Master Class for PRO members

Scroll down for more useful resources.

Four Benefits of Employee-Generated Content for Your Business
article
Four Benefits of Employee-Generated Content for Your Business
Discover how to use employee-generated content to build brand reputation, drive social engagement, foster team community, and much more. Read now. »
Unlock Customer Engagement & Retention: A Deep Dive Featuring Forrester
sponsored webinar
Unlock Customer Engagement & Retention: A Deep Dive Featuring Forrester
Discover how you can use behavioral data to engage and retain customers. Get exclusive insights from a comprehensive survey, along with actionable advice from Forrester VP and Principal Analyst Joe Stanhope on how to unlock the potential of behavioral data. Register for the webinar here. »
The Benefits of Having an Internal Evangelist Program
podcast from the archives
The Benefits of Having an Internal Evangelist Program
Turning fans into brand evangelists doesn't have to come from outside influencers. Dan Sanchez from Sweet Fish Media shares how giving employees the freedom to establish their own personal brands can have a positive impact on the company's growth. Read more and listen in. »
Marketing Data Cloud Forum: A Virtual Event
sponsored
Marketing Data Cloud Forum: A Virtual Event
From CMOs to data and marketing practitioners, attendees of this April 9 virtual event will gain insights on how to tackle the challenges of data silos, keep up with the shifting privacy paradigm, and capitalize on the opportunities AI offers for delivering superior customer experiences. Register to gain free access. »
12 Key Metrics to Track in Google Analytics
infographic
12 Key Metrics to Track in Google Analytics
This infographic looks at the most important insights to track in Google Analytics, and explores why each is helpful for marketers. Check out the infographic. »
Strategy Is Not What You Think
MarketingProfs Master Class for PRO members
The word "strategy" gets thrown around a lot. But it has a specific meaning and purpose when growing your brand. Get the scoop on strategy so you can put your company in a category of one with the PRO-level Master Class, Marketing Strategy: Finding a Sustainable, Differential Advantage.
Stand out in a crowded market
Profs Picks
sponsored
Are you struggling on how to use behavioral data in your marketing? You're not alone! As marketers we know that effective personalization throughout the customer journey depends on unlocking the power of behavioral data. But obstacles abound, including the common challenge of siloed, unstructured data. On April 9, Forrester VP and Principal Analyst Joe Stanhope will be offering practical recommendations, as well as exclusive insights from a study of over 1,200 marketing leaders, to help you overcome the challenges and effectively harness the power of behavioral data throughout the customer journey. Don't miss this opportunity to learn from an industry expert. Register now for this webinar.
Afoot in the Neighborhood
MarketingProfs community goings-on
Yet another brand-new AI weekly series has just been announced! AI for Demand Gen Marketers is here to help you dive deep into demand generation to increase your funnel's effectiveness and boost your conversion rates. And it's FREE for PRO members! Register now to up your game with AI for demand gen. And check out all 30 sessions in the three-series AI for B2B Marketers by MarketingProfs.
Advance your career, network with peers, create amazing memories, and meet new friends at the MarketingProfs B2B Forum—the conference filled with presentations, workshops, and inspiration. November may seem far away, but now is when you can grab your ticket... while it's still $600 off.
It's true: 25% of B2B marketers report that their training is ineffective in meeting business goals. And another 20% say they don't get any training at all—free or otherwise! Those training gaps are your team's opportunity to get ahead of the competition. Discover more in the free 2023 State of B2B Marketing Training Report.
Did You Miss Us?
Recent MarketingProfs content
The B2B Sales Pipeline: A Simple Guide »
Creating Compelling Experiences With Data + AI for B2B Consumers: Salesforce's Neha Shah & Ruth Bolster »
Sonic Branding for Memorable B2B Brands: How to Create a Sonic Identity »
10 Questions to Ask When Creating a Marketing Campaign [Infographic] »
Here They Come! B2B Marketing in a Gen Z World »
Sales and Marketing Alignment Insights, Strategies, and Success Indicators | Marketing Smarts Live Show »
Upcoming Events
APR
11
Grow Your Small Business Marketing Footprint With AI
60-minute webinar | sponsored by Salesforce
APR
12
SEO Friday Forum
2 live sessions | sponsored by Search Engine Journal
APR
24
Personalization Perfected: Conversational AI's Impact on Demand Generation
60-minute webinar | sponsored by Drift, a Salesloft Company
APR
24
AI for Demand Gen Marketers
A 10-Week MarketingProfs PRO Event Series
MarketingProfs

Comments? Contact us.
Advertising/Sponsorship here or telephone 866-557-9625.
Read our Terms of Service here.

© 2024 MarketingProfs, LLC. All Rights Reserved. Privacy Policy.

1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625