Today's dose of marketing know-how.
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Today's dose of marketing know-how | Saturday, January 24, 2026
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In This Issue
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ARTICLE
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Against the Clock: Understanding The Real Pace of Enterprise AI
Enterprise AI isn't slow—it's deliberate. Learn why reliability, governance, and trust reshape adoption timelines and why that discipline defines real progress.
Read more ➔
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RESEARCH
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The Keywords in LinkedIn Posts That Drive Engagement
Which phrases and emojis are correlated with more engagement on LinkedIn posts? Do emotional and first-person posts tend to get more engagement? To find out, researchers analyzed 2.6 million engagements across 16,000 LinkedIn posts.
Check out the study findings ➔
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ARTICLE
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How to Adapt Your B2B Strategy for a B2P World
As B2B buying grows more complex, business-to-person marketing helps teams reach real individuals with identity resolution, personalization, and interoperable systems that drive stronger relationships, performance, and predictable growth.
Read more ➔
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ARTIFICIAL INTELLIGENCE
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AI Update, January 23, 2026: AI News and Views From the Past Week
Catch up on select AI news and developments from the past three weeks or so. Stay in the know.
Stay in the know ➔
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INFOGRAPHIC
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The Burden of Keeping Up With Content Production
This infographic explores the demands of content production on business owners and marketers, what people say they've given up to achieve their content goals, and the most stressful content channels to maintain.
See the infographic ➔
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ARTICLE
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From Noise to Revenue: The Modern B2B Cold Email Playbook
Discover how top B2B teams use AI, personalization, and deliverability best practices to turn cold email into a predictable growth channel that drives meetings and revenue.
Read more ➔
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RESEARCH
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How AI Use Varies Among Generations
Are younger Americans using AI significantly more than older Americans? Are certain platforms more popular with younger generations? To find out, researchers surveyed 1,037 adults in the United States.
Check out the study findings ➔
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INFOGRAPHIC
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How B2B SMBs Can Build Credibility on LinkedIn
This infographic explores why credibility is more important than ever for SMBs and covers four key strategies for building brand credibility on LinkedIn with B2B audiences.
See the infographic ➔
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FOR MARKETINGPROFS PRO MEMBERS
How Marketing Writers Use AI in 2026
Stop generating "good enough" content with AI. Instead, use AI to deeply understand your buyers, personalize at scale, and make your brand unavoidable. Discover how AI can make you an indispensable marketing writer at Marketing Writing Bootcamp: AI Edition where six experts share their top AI tips to improve your communication career. PRO members get full access now.
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JAN
28
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6-week PRO series revealing exactly how to create and deploy your virtual marketing team for increased productivity and efficiency
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JAN
30
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10 experts on everything you need to know about SEO, GEO, and AEO | co-hosted by MarketingProfs and Search Engine Journal
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FEB
5
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45 minutes | sponsored by Papirfly
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FEB
13
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3 free live sessions | sponsored by Convertr
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NOV
2-4
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Save 40% on your ticket to B2B Forum 2026. Super Early Bird
pricing available now!
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