Some 87% of B2B buyers say they listen to their networks, their peers, and creators when making purchasing decisions.
That desire for information, recommendations, and verification makes LinkedIn a powerful tool for building brand credibility.
An infographic (below) from LinkedIn explores how SMBs can leverage the professional social network to create trust with their target B2B audiences.
It explores why credibility is more important than ever and covers four key strategies for building brand credibility on LinkedIn.
Check out the infographic:
