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MarketingProfs
Jun 11, 2015 Vol. 14, No. 112
In this issue
1. How-To: Five Simple Ways to Make Your Press Release Stand Out
2. Quick Take: 3 Tactics and a Bunch of Content Tools You Can Use in Social Media Campaigns
3.  PRO  MarketingProfs University: The Ultimate Recipe for a Great Brand Story
4. Survey Says: Webinar Benchmarks for Marketers
5. My View: Use a Cookbook Approach to Make Data Mining Easy-Peasy
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Advertisement  Online Master's in Integrated Marketing Communications. Learn to drive successful data-driven marketing communications by earning your MS in Integrated Marketing Communications online from the Medill School at Northwestern University. Download the latest white paper from IMC.
 
How-To
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Five Simple Ways to Make Your Press Release Stand Out
By Nash Riggins
For a lot of companies, finding PR success can be extraordinarily frustrating—especially when just starting out. But the good news is that it's actually fairly simple to get your brand name out there and in the media. Read More
FOR  PRO  Members
Today's PRO Item
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MarketingProfs University: The Ultimate Recipe for a Great Brand Story
In today's PRO seminar, we'll guide you through the brand storytelling tips, tools, and techniques you'll need to create a story your audience can't resist—and won't get tired of sharing. Read More
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Advertisement  Online Master's in Integrated Marketing Communications. Learn to apply data-driven consumer insights that drive successful marketing communications. Earn your Medill Integrated Marketing Communications master’s degree online from Northwestern University. Download the latest white paper from IMC.
 
Survey Says
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Webinar Benchmarks for Marketers
By Ayaz Nanji
What percentage of webinar registrants actually attend on average? Which days and times are most popular for conducting events? How long do people tend to watch for? Are most webinars interactive? Read More
Quick Take
Three Tactics and a Bunch of Content Tools You Can Use in Social Media Campaigns
By Jessica Davis
Here's why a content discovery tool must be part of every social media manager's arsenal, and these are some popular content-discovery tools businesses are using. Read More
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My View
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Use a Cookbook Approach to Make Data Mining Easy-Peasy
By Andrea Ahlemeyer-Stubbe
Data mining is a science. That means you can repeat your successful analyses and use the results to become more effective and efficient at meeting your goals. All you really need for repeatable success is a recipe. Read More
 
event calendar
 
Jun 11 PRO Seminar—The Ultimate Recipe for a Great Brand Story
Jun 11 MarketingProfs University—Marketing Writing Bootcamp
Jun 12 Virtual Conference—Content Marketing: 3 online sessions—FREE!
Jun 16 FREE Seminar—The Official Explorer's Guide to Modern Marketing
Jun 18 PRO Seminar—How to Transition From Product Promoters to Trusted Advisors
Oct 20-23 B2B Marketing Forum 2015—Register now to save up to $500
 
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