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Tuesday, July 23, 2019

Boring Presentations? Apply Content Marketing Principles to Level-Up Your Presentation Game
How to Keep Your Best Customers Coming Back With ABM sponsored article
Aspiring to Leadership Status in Marketing?
What People Buy In-Store vs. Online [Study]
The Ultimate Linkedin Cheat Sheet: 2019 [Infographic]
 
Boring Presentations? Apply Content Marketing Principles to Level-Up Your Presentation Game
You've likely sat through dozens of terrible presentations—and you're right to feel you were robbed of your time. Avoid subjecting your own audiences to the same fate with your own presentations: Apply these content marketing principles to create and deliver stellar presentations.
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How to Keep Your Best Customers Coming Back With Account-Based Marketing
sponsored article
In B2B marketing, customer relationships can span many purchase cycles and require long-term care and maintenance. ABM can help you keep your best customers in your orbit and coming back for more. See how—and also how marketing automation can make ABM a piece of cake.
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Turn Business-Growth Dreams Into Reality: The Ultimate Guide to Growth
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The Ultimate Guide to Growth teaches you to craft a great marketing plan—and execute it. Find ideal customers, research competitors, and write a value proposition that makes you stand out. Learn tactics that can grow revenue exponentially.
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Aspiring to Leadership Status in Marketing?
MarketingProfs event
Whether you're aspiring to leadership status or you just need to get up to speed on a topic, in-person workshops help you to focus and learn quickly. The MarketingProfs B2B Forum is offering six full-day workshops to All-Access pass holders. Sign up now!
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What People Buy In-Store vs. Online [Study]
Consumers tend to shop in store for what they "need" and online for what they "want," according to recent research. Check out this infographic for more findings from the survey.
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The Ultimate Linkedin Cheat Sheet: 2019 [Infographic]
Only about half of LinkedIn users have a complete profile; yet, those who have a complete, optimized profile are about 40 time more apt to receive a job opportunity via LinkedIn. To create a highly optimized LinkedIn profile, check out this infographic.
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The Marketer Happiness Report: 2020
MarketingProfs study
What makes for a happy and fulfilled marketer? Help us, and yourself, by taking the survey for the MarketingProfs 2020 Marketer Happiness Report. You could win one of five $25 Amazon gift cards, just for answering. Give us a piece of your mind (in a good way)!
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Profs Picks
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Every now and then our marketing teams and campaigns could use a shot of adrenaline. One great way to infuse energy is a marketing-knowledge refresher: You can revisit what it takes to develop, execute, and launch a successful marketing strategy from the ground up. Here is a webinar series that gives you step-by-step instructions for ramping up your marketing and boosting sales: Check out AdRoll's Marketer's Crash Course Webinar Series.
If you're a B2B marketer looking for some truly amazing learning opportunities, check out the packed schedule of this year's MarketingProfs B2B Forum! The sessions cover everything from building content that converts, to creating plans and budgets CFOs will love, to using neuromarketing principles to elicit response, to all that you need to know about ABM, writing, SEO, MarTech, Sales & Marketing alignment, and so much more. Oh, and there will creative networking. And keynotes. And workshops for All Access pass holders! Avoid that pit-in-the-stomach FOMO feeling: Join your fellow marketers at the Gaylord National Resort, just outside Washington DC.
Upcoming Events
JUL
23
[Webinar] Facebook Marketing in a Changing World
presented by Mari Smith | 60 minutes
JUL
25
[Webinar] A Winning Digital Ad Strategy
sponsored by Marketo | 60 minutes
AUG
9
[Online Forum] Account-Based Marketing
sponsored by Uberflip | 3 live sessions
SEP
10
[Online Event] Storytelling Summit for Marketers
Early Bird savings extended: Use code STORYTELLING
OCT
16-18
[In-Person Event] MarketingProfs B2B Forum
Get the Smarty Pants rate through August 23—register today!
So glad you could join us today!

—Vahe Habeshian, Director of Publications
MarketingProfs

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