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MarketingProfs
Jul 24, 2015 Vol. 14, No. 142
In this issue
1. How-To: Seven Tools for Creating Infographics Without Using Photoshop
2.  PRO  Online Tool: Social Media Campaign Planning
3. My View: Understand the Real Value of Your Customer Data
4. Survey Says: The 20 Most Valuable Global Brands in 2015
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Advertisement  Learn how to blend digital skills like information architecture and experience design with branding and messaging. Earn your master's degree in Information Design and Strategy completely online from Northwestern University. Click here to learn more.
 
How-To
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Seven Tools for Creating Infographics Without Using Photoshop
By Tamas Torok
This article will compare various tools for creating infographics to help you find the right tool for your own infographic marketing needs. Read More
FOR  PRO  Members
Today's PRO Item
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Online Tool: Social Media Campaign Planning
Through eight simple and well-defined steps, this Social Media Marketing SmartTool will provide you with critical tips for planning, executing, measuring, and optimizing social media programs to meet your business objectives. Read More
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Advertisement  Online Master of Science in Information Design and Strategy from Northwestern University—learn how to blend digital skills with branding and messaging, translate data into compelling visual forms and narratives, and understand how research and analytics can drive communication strategies and tactics. Learn more.
 
Survey Says
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The 20 Most Valuable Global Brands in 2015
By Ayaz Nanji
Apple is the most valuable global brand in 2015, followed by Google, according to a recent report from Millward Brown. Read More
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My View
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Understanding the Real Value of Your Customer Data
By Steve Shoaff
In today's business environment, marketers can get overwhelmed by too much data. To identify the most valuable data, marketers must first understand the different data types and the relative worth of each. Read More

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