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In This Issue
+ How-To: Connect With Email-Fatigued Prospects in Three Simple Steps
+ TODAY: PRO Seminar: Lead a Culture of Innovation (With Sir Ken Robinson)
+ Survey Says: The Best Days and Times to Post Content [Infographic]
+ My View: Why You Can't Ignore Social's Selling Power
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Advertisement  Get found. Get likes. Get results. Join us on February 13 for our Social Media Marketing Virtual Conference and learn how to integrate social with other elements of your marketing mix to drive customers to your brand and achieve mind-blowing results. Register today.
How-To How to Connect With Email-Fatigued Prospects in Three Simple Steps
By Christopher Lester
Many email recipients feel compelled to purge their inboxes and subscriptions at the start of each year. How can marketers deal with this detox mode—and make sure their messages (and customers) aren't lost for good? Read More
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PRO TODAY: PRO Seminar: Leading a Culture of Innovation (With Sir Ken Robinson)
Sir Ken Robinson will identify the three myths about innovation that hold organizations back. Based on his own experience, he will share basic practices that drive the most innovative organizations ahead of the pack, and he'll explain the core roles of creative leaders. Read More
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Advertisement  Let's MAKE marketing magic! Join us in Boston, October 20–23 for B2B Marketing Forum 2015. More days. A bigger venue. A truly interactive, attendee-led experience. Hurry, register through January 31 for only $995 ($895 if you're PRO). And don't forget to add a pre-conference workshop (or two).
Survey Says
The Best Days and Times to Post Content [Infographic]
By Ayaz Nanji
The most popular days and times that brands post content to various marketing channels aren't necessarily the most effective, according to a series of reports from TrackMaven. Read More
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My View Why You Can't Ignore Social's Selling Power
By Peter Prodromou
How much of an influence on sales does social media have? Here's a look at recent findings from the Sloan School of Management and Tsinghua University regarding the power of persuasion via social on buyers. Read More
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Jan 29
 PRO Seminar—Leading a Culture of Innovation with Sir Ken Robinson
Feb 5
 PRO Seminar—How to Integrate Your Brand's Story Into Your Marketing Arsenal
Feb 10
 FREE Seminar—The Ultimate Guide to Growing Your Email List
Feb 12
 MarketingProfs University—Marketing Measurement & Analytics
Feb 13
 Virtual Conference—Social Media: Get found. Get likes. Get results. 3 online sessions—FREE!
Feb 17
 FREE Seminar—Best Practices Are Killing Marketing—It's Time to Get Agile
Oct 20-23
 B2B Marketing Forum 2015—Save up to $1,000 through Jan. 31 Register Now
 
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