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In This Issue
+ How-To: The New Normal in Professional Services Marketing
+ How-To: Email Still Really Matters, Especially If You Apply These 4 Tips
+ PRO: Favorite How-To Guide: Manage Your Brand's Online Reputation
+ Survey Says: Holidays 2013: How and When Consumers Plan to Shop
+ My View: 5 Things You Should Know About the New Facebook Ad Objectives
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Advertisement  eBook: Winning at the Game of Marketing
When you started the game of marketing, you had brilliant ideas and the work ethic of a warrior. Now, you are tired, frustrated, and overwhelmed. Learn six key strategies to fight marketing work chaos and gain control of the board. Get the eBook now!
How-To The New Normal in Professional Services Marketing (Article 1 of 3)
By Nicholas A. Kosar
Professional services is not known for early adoption of cutting-edge marketing techniques, likely because its focus is on reducing risk for clients. But the world has changed, and there's now a new normal. Read More
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PRO PRO Favorite How-To Guide: Picture Perfect: How to Manage Your Brand's Online Reputation
This 26-page guide walks you through how to manage your online reputation. You'll learn how to foster credibility and dazzle in search, so you can lure in those prospects and convert them into valuable customers. Read More
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Advertisement  How do Gmail tabs and other ISP trends affect your emails? Join us for Email Deliverability: Trends, Changes, and Impact on November 12, a free seminar from MarketingProfs, and learn what's changing and how to use this info to maximize your email programs and sender reputation. Register today.
Survey Says
Holiday Season 2013: How and When Consumers Plan to Shop [Infographic]
By Ayaz Nanji
One in seven shoppers (14.3%) have already started buying presents for the holidays, and another 11.8% plan to start before Thanksgiving, according to a recent report by Burst Media. Read More
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Quick Take
Email Still Really, Really Matters, Especially If You Apply These Four Tips
By Vin Turk
Rich media, social media, and native advertising may be making the headlines these days, but let's face it: They don't work for everyone. You know what does? Email marketing. Nothing delivers results like email. Read More
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My View Five Things You Should Keep in Mind About the New Facebook Ad Objectives
By Michelle Rebecca
Facebook recently released a redesign of its ad-buying and reporting tools, aimed at answering advertisersí No. 1 concern: satisfying advertising objectives. Here's what you need to know about the redesign. Read More
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Nov 7
PRO Seminar—Social Success: Tips for Integrating Social Media into Your Marketing Mix
Nov 8
Virtual Conference—Take your mobile strategy from zero to hero Sign up for free!
Nov 12
FREE Seminar— Email Deliverability: Trends, Changes, and Impact
Nov 14
PRO Seminar—The Audience Imperative
Nov 19
FREE Seminar—Kiss Churn Goodbye with Data-Driven Campaign Management
Dec 5
MarketingProfs University—Content Marketing Crash Course Use code CONTENT13 to save $200
 
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