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In This Issue
+ How-To: How to Tell Your Brand's Story: 4 Questions You Must Answer
+ PRO Take 10: How to Use Mindmapping to Cure Writer's Block
+ Survey Says: B2B Corporate Blind Spot: Social Media
+ Quick Take: 2012 State of Online Video [Infographic]
+ My View: Is Your Company Suffering From a (Visual) Identity Crisis?
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How-To How to Tell Your Brand's Story: Four Questions You Must Answer
By Beth McKenna
Whatever happened to Cinderella's shoe? Who knows? It didn't go viral. Put another way: Story generation and the way we develop content have changed, so you must change, too—and answer these four questions. Read More
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PRO Take 10: How to Use Mindmapping to Cure Writer's Block
We've all gotten writer's block, and it always seems to hit at the worst possible moment. Don't give up... we've got the cure for what ails you! In just 10 minutes, you'll learn what mindmapping is and how it can help you get back to writing killer content in no time. Read More
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Survey Says
Social Media Is a Corporate Blind Spot for B2B Execs
More than one-third (36%) of US executives say they either never consider (7%) or rarely consider (29%) their company's social media reputation when making important business decisions, according to a survey from Zeno Group. Read More
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Quick Take
2012 State of Online Video [Infographic]
The number of content videos and video ads viewed has reached record-breaking numbers. To help illustrate the state of online video in 2012, SundaySky created this infographic. Read More
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My View Is Your Company Suffering From a (Visual) Identity Crisis?
By Drew McLellan
Myriad companies forget to keep their visual identities in synch, which can led to confusion for their customers. Does your company have its visual elements synched? Read More
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Jan 10
PRO Seminar—How to Harness Big Data for Your B2B CRM Efforts
Jan 17
PRO Seminar—How To Become a Trusted Brand and Industry Leader
Jan 29
FREE Seminar—Automating Customer Lifecycle Management
Feb 8
Virtual Conference—Content Marketing: Expand your thinking around content sign up for free!
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