MarketingProfs Today
Your Source for What Matters in Marketing • From the Team at MarketingProfs
 
Together with Episerver, the Customer-Centric Digital Experience Company.
 
Tuesday, March 17, 2020
A Brief Note to Our Community

Hi, friend.

You help make MarketingProfs what it is: a special community of people who care about marketing—and each other, both as marketers and as human beings. And so, during these challenging times, we wanted to take a moment to wish you and your loved ones good health.

Now is the time to take care of each other. We feel this acutely here at MarketingProfs, and here's what we'll be doing to help us all in the next few weeks:

* Free educational opportunity with Ann Handley. Education and learning are positive ways to weather uncertainty and adversity. So we've decided to create a one-hour webinar for you with Ann, our chief content officer. It'll come direct to your home or office from her Tiny House office in her own backyard: the very first #TinyHouseTalk created just for you as part of the MarketingProfs community.

Our goal over the next few weeks will be to help you emerge from this public health and business crisis stronger, and with your skills sharper, than ever before. (See Ann Handley's article in this newsletter, below.)

We'll share registration details for that #TinyHouseTalk event later this week. Watch this space!

* Work-from-home (#WFH) tips from a team that's been virtual for a combined 187 years! Follow our social accounts on Instagram, LinkedIn, Facebook, and Twitter to see practical suggestions for staying sane and productive.

Stay safe. Stay well. We'll get through this together!

—Team MarketingProfs

In Today's Issue:

What Marketers Can Do Right Now in the Age of Coronavirus: A Letter From Ann Handley
Coronavirus and Your Marketing Event: A 14-Item Checklist
Risk-Free: Super Early Bird Rate for MarketingProfs B2B Forum
CX in B2B Marketing: Top-of-Mind Strategy in 2020 [Study]
 
What Marketers Can Do Right Now in the Age of Coronavirus: A Letter From Ann Handley
You're used to finding marketing know-how and strategy in this space. So the tone and format of this article/letter probably feels a little different to you today. That's because these are unprecedented times. This is not business as usual.
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Coronavirus and Your Marketing Event: A 14-Item Checklist
"The show must go on," but until when, exactly? What do you do when a calamity or crisis turns your conference, training course, or event upside down? Do you continue, cancel, reschedule? Here's a checklist of considerations.
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Are You Ready for a Digital Experience Platform?
sponsored
For an unbiased look at the strengths and cautions of the leading digital experience platform vendors, get your complimentary copy of the Gartner Magic Quadrant for Digital Experience Platforms 2020. Download now.
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Risk-Free: Super Early Bird Rate for MarketingProfs B2B Forum
MarketingProfs event
You now have until March 31 to save $600 on B2B Forum 2020 (teams and PRO subscribers save more). We also know that during these uncertain times, you need peace of mind—which is why we've adopted a risk-free cancellation policy. Learn more.
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CX in B2B Marketing: Top-of-Mind Strategy in 2020 [Study]
Customer experience (or CX) is top-of-mind for B2B marketers and insights professionals heading into 2020, according to new research by B2B International. Here are detailed study findings.
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Profs Picks
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Are you a marketing professional responsible for digital and customer experiences? The digital experience platform (DXP) market is still immature, and that equates to a large variety of potential vendor solutions. So which is the right vendor for your needs? The Gartner Magic Quadrant for Digital Experience Platforms 2020 can help answer that question. Episerver has just been named a Leader in that Gartner Magic Quadrant; its DXP delivers advanced capabilities for content management, personalization, and analytics. To find out more, download your complimentary copy of the Gartner Magic Quadrant report.
What's a really good way to describe what MarketingProfs B2B Forum (#mpb2b) can do for you? Pack a year's worth of marketing knowledge into 2-3 days of intense learning, networking, and fun & shenanigans? Yes... that sounds about right. If previous B2B Forums are any indication, #mpb2b 2020—in San Francisco, November 3-6, 2020—is going to be AMAZING! And the best part? In these uncertain times, thanks to our risk-free cancellation policy, you can register with peace of mind: So register now to save!
Upcoming Events
MAR
17
[Webinar] Add Value and Revenue by Owning Customer Success
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19
[Webinar] How to Build a Rock Solid Agile Events Program
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MAR
26
[Webinar] Four Ways to Align Sales and Marketing in 2020
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[Friday Forum] Email Marketing
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NOV
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[San Francisco] MarketingProfs B2B Forum 2020
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So glad you could join us today!

—Vahe Habeshian, Director of Publications
MarketingProfs

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