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In This Issue
+ How-To: Viral Advice From the Creators of TextsFromHillary.com
+ Podcast: Is Giving the Secret to Getting?
+ PRO: The Complete Field Guide to Facebook Marketing
+ Survey Says: Use of Smartphone Location-Based Tools Doubles
+ Quick Take: Get Your Product on a Major Retailer's Shelves
+ My View: Four Classic Approaches to Marketing Campaigns
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How-To Viral Advice From the Creators of TextsFromHillary.com
By Stacy Lambe, Adam Smith
Want to create the next online viral sensation? Though no magic formula will get you there, the creators of the wildly popular Texts From Hillary website offer four essential tips that helped make their site a huge Internet smash. Read More
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Podcast Is Giving the Secret to Getting? Bob Burg Guests on Marketing Smarts [Podcast]
By Matthew Grant
In this week's episode of Marketing Smarts, author Bob Burg explains why giving—consistently providing value to others—is not only a nice way to live life but also a financially profitable way that helps build valuable relationships. Read More
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PRO How-To Guide: The Complete Field Guide to Facebook Marketing
Get the most out of your Facebook presence with our 55-page guide to Facebook marketing. You'll discover the top tools, tactics, and strategies to consistently improve your Facebook efforts. Plus, it includes plenty of B2B and B2C examples, so you get the information you need to succeed. Read More
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Advertisement  Real-time content users have seen a 28% lift in revenue using live versus static offers. Learn more and download our latest webinar with Movable Ink.
Survey Says
Use of Smartphone Location-Based Tools Nearly Doubles
Growing numbers of smartphone owners are using location-based information services: Nearly three-quarters (74%) say they use their smartphone to get real-time location-based information, up from the 55% who said so a year earlier. Read More
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Quick Take
Three Tips for Getting Your Product on a Major Retailer's Shelves
You have a solid brand, a great product, and you'd like to see your stuff on the shelves of major retailers. But how do you achieve that goal? Here are three key ways to capture a retailer's attention. Read More
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My View Learn These Four Classic Approaches to Marketing Campaigns
By Geoff Livingston and Gini Dietrich
A classic marketing strategy mistake is to select tools simply because they are new or popular. Doing so won't necessarily deliver results. Learn four approaches to marketing campaigns—and how to select the right one for you. Read More
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@ChadALevitt Are you an excuse maker? Content marketing in highly regulated industries https:////bit.ly/KLdEvQ
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Forum Today's Question
By jd 5/15/2012 at 11:55 AM
Will adding relevant newsfeeds to my retail site help increase site traffic? Go To Question
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