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In This Issue
+ How-To: Innovate Value Propositions Through Mobile
+ Survey Says: Pinterest Brand Engagement: Best Days and Times to Pin
+ PRO Take 10: Getting Started in Social Media
+ Infographic: Social Sharing Boosts Email Results
+ My View: Focus on Both Brand Building & Revenue Generation (Not Just One)
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How-To Mobile Innovation (Part 6): Innovating Value Propositions Through Mobile
By Christina "CK" Kerley
Value propositions communicate the core promises you make to your customers. Let's look at how three smart organizations are innovating their value propositions through mobile. Read More
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PRO Take 10: Getting Started in Social Media
Social media: everybody's doing it. But if you're new to the social world, getting started can be tough. In just 10 minutes, you'll learn how to get started in social media, effectively engage your audience, choose the platforms that make sense for you, and more! Read More
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Survey Says
Pinterest Brand Engagement: Best Days and Times to Pin
Unlike Twitter and Facebook, where brands drive engagement via their accounts and pages, brand engagement on Pinterest is generated mostly by the community itself, according to a new report, which also found the best days/times to pin for optimum engagement for three industries. Read More
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Quick Take
Social Sharing Boosts Email Results [Infographic]
By Verónica Maria Jarski
Think social media killed off email? Hardly. If anything, social media has boosted the power of email. To help marketers understand how important social media is to email, GetResponse put together this infographic. Read More
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My View Focus on Both Brand Building and Revenue Generation (Not Just One)
By Lisa Cramer
Clients today want agencies to provide more than just brand-building services. They also want revenue-driving programs that directly affect the bottom line. Here's where you can start focusing on doing both. Read More
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May 14
FREE Seminar—The New Email Marketer
May 16
PRO Seminar—Marketing Campaign Strategies for the Social and Mobile World
May 21
FREE Seminar—What Marketing Can Learn From Sales: An Intro to Account-Based Marketing
May 23
PRO Seminar—Seven B2B Marketing Confessions That Will Improve Your Marketing Efforts Now
May 28
Special Engagement—How to Publish a Book for Powerful Marketing featuring Guy Kawasaki
Jun 13
PRO Seminar—Building the Living, Breathing Brand
Jun 13
MarketingProfs University—Marketing Writing Bootcamp Use coupon code PUMPED to save $200
Jun 14
Virtual Conference—Content Marketing Sign up for free!
Oct 9-11
B2B Forum 2013—Boston, MA Save up to $600 through July 16
 
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