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In This Issue
+ How-To: Brand Love: 5 Tips for Lasting Customer Connections
+ Video: How Google's Chromecast Changes Mobile TV
+ PRO Take 10: How to Turn Your Sales Team Into Marketing Groupies
+ Infographic: Surprising Facts About Customer Loyalty Marketing
+ Survey Says: Digital Marketers on Twitter: What They Share, Retweet
+ My View: Digital Marketing Isn't Enough: Why Data Marketers Own the Future
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Advertisement  Learn how to create a successful social marketing program at Digital Marketing World: Social Media Strategy. Join MarketingProfs on 8/9 for three free sessions designed to help you create the perfect plan to engage customers, generate leads, and raise revenues using social. Register now for free.
How-To Brand Love for the Long Haul: Five Tips for Lasting Connections With Customers
By Christina Papale
To unlock long-term love for our brands and form lasting connections, one simply has to look to basic human-relationship principles. Here's how you can keep the spark alive and forge lasting connections to customers. Read More
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Video Mobile Minute [Video]: How Google's Chromecast Changes Mobile TV
By Kathryn Legendre
Google recently announced Chromecast, a $35 device that shakes up mobile TVóand TV in general. Will Google finally own the living room? Read More
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PRO Take 10: How to Collaborate Effectively and Turn Your Sales Team Into Marketing Groupies
In just 10 minutes, you'll learn quick, effective tips for collaborating with your sales team that will get them excited to sell harder and more effectively, ultimately turning them into marketing team groupies. Read More
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Survey Says
Digital Marketers on Twitter: What They Share, Whom They Retweet
By Ayaz Nanji
Almost half (45%) of tweets from digital marketers that include links to outside content lead to mainstream media websites. Other popular sources of content are industry media (35%), social media (17%), and e-commerce sites (2%). Read More
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Surprising Facts About Customer Loyalty Marketing [Infographic]
By Verůnica Maria Jarski
To find out about the loyal customers vs. new ones, and three reasons why a loyalty program should be part of your business, check out the following infographic by FiveStars. Read More
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My View Digital Marketing Isn't Enough: Why the Data Marketer Will Own the Future
By Des Cahill and Glenn Gow
Today's successful marketers are moving beyond digital marketing and embracing data marketing. They are becoming proficient in using first-party buyer data and third-party data to better understand buyers. Read More
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