Today's dose of must-have knowledge | View in browser
advertisement
Advertisement
MarketingProfs
Nov 8, 2016 Vol. 15, No. 217
In this issue
1. How-To: Eight Missed Opportunities in Your B2B Content
2. Survey Says: How Far Consumers Travel to Make Everyday Purchases
3.  PRO  Take 10: DIY Public Relations in 15 Minutes a Day
4. My View: 4 Ways to Market To Millennials (Without Underestimating or Patronizing Them)
5. Infographic: How to Play the Game of Content Land and Win
Share on Google+ Share on Twitter Share on LinkedIn Share on Facebook
advertisement
Advertisement  Ebook: 5 Tools For Your SEO Workflow. Does your SEO workflow feel like chaos? Download this ebook to discover five tools to streamline your workflow. It covers everything from finding keyword opportunities, to optimizing content, to identifying and fixing technical problems. Download Free Ebook Now.
 
How-To
How-To Image
Share on Twitter Share on LinkedIn Share on Facebook
Eight Missed Opportunities in Your B2B Content
By Dan Stelter
What really motivates buyers to act? When using content, many B2B companies struggle to engage buyers. Here are eight engagement tactics that work, according to research, but marketers use them too infrequently. Read More
FOR  PRO  Members
Today's PRO Item
Share on Twitter Share on LinkedIn Share on Facebook
Take 10: DIY Public Relations in 15 Minutes a Day
In just 10 minutes, we'll share actionable public relations tactics to grow your brand. We'll teach you how to identify reporters and outlets that cover your area of expertise, as well as introduce and position your company as their go-to source. You'll leave with tools and resources to secure media coverage—without relying on outside help. Read More
advertisement
Advertisement  Free Ebook: 5 Tools to Improve Your SEO. Are you serious about getting results from SEO? Download this ebook to discover how to become better at SEO. Learn how to find the best keyword opportunities, optimize content, identify and fix technical problems. Download Free Ebook Now.
 
Survey Says
Survey Image
Share on Twitter Share on LinkedIn Share on Facebook
How Far Consumers Travel to Make Everyday Purchases
By Ayaz Nanji
Most US consumers say they typically travel 20 minutes or less to make everyday purchases, according to recent research from Access Development. Read More
Quick Take
How to Play the Game of Content Land and Win [Infographic]
By Verónica Jarski
Take a journey through the world of content visualization, and find out which method may work best to captivate your audience. Read More
Share on Twitter Share on LinkedIn Share on Facebook
advertisement
Advertisement
My View
Podcast Image
Share on Twitter Share on LinkedIn Share on Facebook
Four Ways to Market To Millennials (Without Underestimating or Patronizing Them)
By Kelsey O'Neill
Most marketers act like they have to create gimmicky and childish campaigns to reach Millennials. But building customer relationships with Millennials can be as simple as following these basic principles. Read More

event calendar

Nov 10
 PRO Seminar—Discover Your Presentation Persona
Nov 11
 Virtual Conference—Marketing Strategy | 3 online sessions FREE!
Nov 15
 FREE Seminar—Tell Your Story With Data
Nov 17
 PRO Seminar—Hack the Conversation: Discover Insights Through Social Data
Dec 1
 MarketingProfs University—Email Marketing Master Course

advertisement
Advertisement
 
 

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Christian Neri

Advertise with us: Call (866) 557-9625

Want to contribute an article to MarketingProfs? See our guidelines.

 

Copyright © 2000-2016 MarketingProfs, LLC All Rights Reserved
Terms under which this service is provided to you.
We protect your privacy. All logos and names are the copyrights of the respective owners.

MarketingProfs, LLC | 1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625