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Take 10: DIY Public Relations in 15 Minutes a Day

Tom Gimbel
Fri, Jul 8, 2016
10 minutes

Are you trying to spread the word about your product or service, but can't afford a professional public relations firm? If only you had the tools for successful organic outreach, you'd be able to do it yourself.

In just 10 minutes, we'll share actionable public relations tactics to grow your brand. We'll teach you how to identify reporters and outlets that cover your area of expertise, as well as introduce and position your company as their go-to source. You'll leave with tools and resources to secure media coverageŚwithout relying on outside help.


Tom Gimbel is the founder and CEO of LaSalle Network, a staffing and recruiting firm headquartered in Chicago. Tom is an expert on company culture, careers, and jobs, and is a regular contributor to CNBC, The Today Show, Fox and Friends, Entrepreneur, Fortune, and Inc.

Who Should Attend?

Marketing professionals who want to grow their brand through organic public relations, but have limited resources.

What Will You Learn?

By the end of this Take 10, you'll be able to:

  • Identify reporters and outlets that cover your industry
  • Position your company or spokesperson as the go-to source
  • Quickly and efficiently secure publicity when you need it

About Our Take 10 Program

In just 10 minutes, each Take 10 video tutorial features step-by-step instructions on a narrow topic. Packed with takeaways, every episode comes with a handy one-page checklist, so there's no need to take notes. Just download the PDF. PRO members can now watch Take 10 tutorials using the MarketingProfs mobile app. Download the iPhone or Android app, and get smart on the go!

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