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MarketingProfs
Mar 26, 2016 Vol. 5, No. 12
In this issue
1. How-To: 10 Essential Tools for Marketing on Instagram
2. #SocialSkim: Are 'Bots' About to Replace Apps? Plus 13 More Stories This Week
3. Podcast: Branding, Philanthropy, and Open Hearts: Actress Jane Seymour [Video]
4.  PRO  Seminar: Email Design for Non-Designers
5. Survey Says: The Impact of Responsive Design on Email Engagement
6. My View: Agile Marketing Can Help You Stay Sane Amid Increasing Customer Demands
7. Infographic: Marketing Technologists: Who They Are and Why They Matter
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How-To
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10 Essential Tools for Marketing on Instagram
By Preston Pierce
Have you been using Instagram in your social media marketing campaigns? If not, would you like to? Either way, you could probably do with a little less work and a little more simplification. These tools will help. Read More
Podcast
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Branding, Philanthropy, and Open Hearts: Actress Jane Seymour on Marketing Smarts [Video]
By Kerry O'Shea Gorgone
Award-winning actress, author, and philanthropist Jane Seymour shares lessons on branding, storytelling, and the importance of giving back in this special video edition of Marketing Smarts. Read More
FOR  PRO  Members
Today's PRO Item
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Seminar: Email Design for Non-Designers
You'll learn the basic design process and explore design principles such as the use of white space, content hierarchy, color, images, and more. You'll discover how to use this foundation to create effective communications and improve the performance of email marketing programs. Read More
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Advertisement  Looking for a surefire way to prove the value of your marketing campaigns? Not sure what metrics you need to show the boss? Check out Marketing Measurement & Analytics. You'll learn what data you need to collect and what to do with it once you've got it. Save $200 when you register using code MEASURE.
 
Survey Says
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The Impact of Responsive Design on Email Engagement
By Ayaz Nanji
Brands that have adopted responsive email design are receiving many more clicks on the content inside their messages, according to a recent report from Yesmail. Read More
Quick Take
#SocialSkim: Are 'Bots' About to Replace Apps? Plus 13 More Stories in This Week's Roundup
By Christian Neri
Find out how "bots" will revolutionize social, and read all about how Facebook, Twitter, and Pinterest plan to dive deeper into video. Also: whether Twitter will change its character limit, why first impressions in B2B hinge on social, and how to make your brand a star on Tumblr. Read More
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My View
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Agile Marketing Can Help You Stay Sane Amid Increasing Customer Demands
By Andrea Fryear
Today's marketers are overwhelmed, and increasing consumer demands just add to marketers' stress. Agile marketing, however, can help marketers feel less crazy and achieve more control. Read More

event calendar

Mar 29
FREE Seminar—Using Emotional Connections to Turn Content Into Customers
Apr 5
FREE Seminar—How to Optimize Your Website for a Global Audience
Apr 7
PRO Seminar—How to Use Media Relations to Drive SEO
Apr 8
Virtual Conference—Video Marketing | 3 online sessions FREE!
Apr 12
FREE Seminar—10 Tips for Digital Marketing Success
Apr 14
MarketingProfs University—Marketing Measurement & Analytics

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