|
Behind the Curtain at 'Profs
In a culture where Ashton unabashedly challenges CNN on Twitter just to see his number of followers swell, it seems quaint to say that I feel odd tooting my own horn. But the truth is I feel a little weird about it. Nonetheless, here goes: My cooleague Shelley Ryan and I are leading this week's MarketingProfs online seminar, and I'm compelled to mention it, because it is, after all, a very special event! Shelley and I are presenting a 90-minute webinar this Thursday, titled, Behind the Online Curtain: Secrets for Building a Successful Webinar Program. The idea was inspired in part by many of you, who have contacted us looking for advice on how to put together a successful online seminar program. It seems that plenty of companies are producing online seminars (a.k.a. "webinars") these days that fall short of their goal to attract a specific audience and position the producer as a qualified, trusted resource. So we jointly developed this program to teach anyone how to plan and develop webinars that will draw the kind of prospects you want to reach. And this Thursday afternoon (EST), Shelley and I will share our own Secret Sauce for planning, producing and promoting a webinar that kicks. You in? Hope so. p.s. Check out the MarketingProfs home page. Today is the debut of a new feature, the MarketingProfs Daily Chirp, which will become a regular daily feature in the rotator box in the upper left. If you have ideas for interesting, offbeat, or just plain fun items for us to cover there, please email me!
|
