MarketingProfs B2B Forum: In Full Swing
The MarketingProfs B2B Forum kicked off yesterday in Boston and continues in full swing today. There's an amazing group of 375 marketers, sponsors, speakers, bloggers, press and more here. The learning is top-shelf, yesterday's keynote was thought-provoking, the camaraderie is palpable, and the energy is ... well, energizing!
If you are here and you and I haven't met yet, please stop me and say hello. It's important to me to meet the people who read MarketingProfs.
If you aren't here and wish you were, you can follow the live updates about the event on Twitter here. Or check out photos from the event here.
Here are a few select Twitter postings, or tweets, from yesterday: (Thanks to my neighbor Mike Damphousse for compiling these.)
@GinnyBartosek: Sales doesn't view quality of leads the same way as Mktg. At least we're not alone. 90% of the people at #mpb2b raised their hands.
@agravel: Attending session about demand generation: quantity vs quality.
@nuvs: loves @stevenbjohnson's phrase "search cocktail"—aggregate of search data from multiple places (mainly Twitter) #mpb2b
@swoodruff: Interesting parallel, about soc nets being like the ~17-1800's coffeehouses, where ideas were exchanged among "amateurs" #mpb2b
@gibt: #mpb2b—hot dog carts out in the wild attract more visitors than clubs behind velvet ropes—do you want cool? require a login, else stay open
@ESLundquist: #mpb2b Sandy Carter at #IBM says #google is now rating blogs higher than web sites