Today's dose of must-know knowledge.  |  Trouble viewing? View in browser.
advertisement
Advertisement
In This Issue
+ How-To: 26 Universal Questions for Positioning Your Brand & Creating Its Story
+ PRO Seminar Today: The Art of the Extraordinary Presentation, With Dan Roam
+ Survey Says: The State of Mobile App Usage
+ My View: Move From Data-Driven Marketing to Insight-Driven Marketing
Share
Email Twitter Facebook LinkedIn
advertisement
Advertisement  Online Master of Science in Integrated Marketing Communications. Learn to develop and manage marketing communications for a consumer-controlled media world. Earn your masterís degree in Integrated Marketing Communications completely online from the Medill School at Northwestern University.
How-To 26 Universal Questions for Positioning Your Brand (and Creating Your Brand Story)
By Ulli Appelbaum
How do you position your brand for success? What is the most compelling story you can tell about your business? Those are two of the most substantial questions marketers and entrepreneurs have to answer. Read More
How-To Image
share Twitter Facebook LinkedIn
PRO Today's PRO Seminar: The Art of the Extraordinary Presentation With Dan Roam
In this inspiring PRO seminar, Dan Roam shows you how, with a little planning and practice, making an extraordinary presentation can be easy and funóboth for you and for your audience. He'll discuss storylines and the use of visuals, and you'll see examples from Dan's own work. Read More
PRO Image
share Twitter Facebook LinkedIn
advertisement
Advertisement  Learn to develop and manage marketing communications for a consumer-controlled media world. Earn your master's degree in Integrated Marketing Communications completely online from the Medill School at Northwestern University. Click here to learn more.
Survey Says
The State of Mobile App Usage
By Ayaz Nanji
Mobile app usage grew 76% in 2014, driven primarily by session increases in three key categories, according to a recent report from Flurry Analytics. Read More
share Twitter Facebook LinkedIn
Survey Says Chart
advertisement
Advertisement
My View Why Moving From Data-Driven Marketing to Insight-Driven Marketing Makes Sense
By Jeff Winsper
Focusing on data-driven marketing? Here's why it needs to evolve into insight-driven marketing. Read More
Author Name
share Twitter Facebook LinkedIn
Jan 15
PRO SeminarThe Art of the Extraordinary Presentation with Dan Roam
Jan 20
FREE Seminar—Strategy and Campaign Assessment: Re-Upping Your Marketing Game
Jan 22
PRO SeminarMake Something People Love with Alexis Ohanian
Jan 27
FREE Seminar—What's Next: Seven Marketing Trends to Watch in 2015
Feb 12
MarketingProfs University—Marketing Measurement & Analytics
Feb 13
Virtual ConferenceSocial Media: Get found. Get likes. Get results. 3 online sessions—FREE!
 
advertisement
Advertisement