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In This Issue
+ How-To: Answer the Question, 'What Has Marketing Done for Us Lately?'
+ PRO Seminar Today: How to Build a Thriving Brand Community
+ Survey Says: How B2B Software SMBs Are Using Social Media
+ My View: 10 Ways Online Training Can Help Organizations Save Big
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Advertisement  Learn how to optimize your global email campaign and maximize the reach of email deliverability by using your marketing automation system to your advantage. Globalize your campaign for international audiences with Lionbridge's Definitive Guide to Global Email Campaigns. Learn more.
How-To How to Answer the Age-Old Question, 'What Has Marketing Done for Us Lately?'
By Rani Hublou
When resources are scarce or growth is slow, it's not uncommon to look at Marketing and question the investment. That is, unless Marketing has communicated its goals, metrics, and actions—and it delivers. Read More
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PRO Today's PRO Seminar: How to Build a Thriving Brand Community
In this PRO seminar, we'll share the essential components for building and maintaining an online community, and how to get buy-in from your organization to get started. We'll cover the basic rules that all communities should follow, and show you how to expand your online engagement efforts into your offline marketing programs. Read More
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Advertisement  Expand the reach of your campaign using Lionbridge's Definitive Guide to Global Email Campaigns. Learn the importance of translation and localization while gaining knowledge on the best practices for improving your global email campaign. Click here to get your free copy today.
Survey Says
How B2B Software SMBs Are Using Social Media
By Ayaz Nanji
Small and midsize B2B software companies use Twitter the most of all the major social networks, according to a recent report from Blurbi. Read More
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My View 10 Ways Online Training Can Help Organizations Save Big
By Sameer Bhatia
Thinking about making the switch from in-person training to online training? Then consider the following 10 ways online training saves you money. Read More
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Nov 20
 PRO Seminar—How to Build a Thriving Brand Community
Nov 25
 FREE Seminar—Enhancing Your Mobile Strategy: A Neiman Marcus Case Study
Dec 2
 FREE Seminar—The Sixth Sense of Marketing: How Our Primal Brain Rules When and Why We Click
Dec 4
 PRO Seminar—Customers Trump Analytics: Why Email Marketing is About People, Not Metrics
Dec 4
 MarketingProfs University—Email Marketing Master Course
Dec 12
 Virtual Conference—Marketing Technology: "It's how you use it" 3 online sessions—FREE!
 
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