Today's dose of must-know knowledge.  |  Trouble viewing? View in browser.
advertisement
Advertisement
In This Issue
+ How-To: 10 Reasons to Hire YouTube Stars for Your Brand
+ Slide Show: 16 Smarty-Pants Who Changed Marketing
+ PRO Take 10: Nancy Duarte on How to Present Ideas That Inspire Change
+ Survey Says: Key Online Tactics of High-Growth Professional Services Firms
+ Quick Take: Four Email Marketing Blunders
+ My View: Who Does Your Marketing Serve?
Share
Email Twitter Facebook LinkedIn
advertisement
Advertisement  Can't make it to Boston for this year's B2B Forum? Join us for (most of the) Best of B2B Marketing Forum virtual conference. Featuring eight standout sessions from our in-person event, live Q&A, fully stocked resource library, and more. October 12, on-demand for 90 days. Register now for $49.95.
How-To 10 Reasons to Hire YouTube Stars for Your Brand
By Adam Graves
Need a celebrity spokesperson? Bypass Hollywood and turn to YouTube. Established brands have been hiring YouTube stars, such as Toby "Tobuscus" Turner and iJustine, and here's why you should, too. Read More
How-To Image
share Twitter Facebook LinkedIn
Slideshow 16 Smarty-Pants Who Changed Marketing [Slide Show]
By Verónica Maria Jarski
To inspire you in your marketing, we've put together a roster of 16 remarkable smarty-pants who changed marketing—and, often, business itself. Read More
Slideshow Image
share Twitter Facebook LinkedIn
PRO Take 10 Author Series: Nancy Duarte on How to Present Ideas That Inspire Change
In just 10 minutes, Nancy Duarte covers essential advice—from her popular book Resonate—on creating powerful presentations, including how to tell an engaging story. Plus, she offers a few exclusive tips she saved just for you in this Take 10. Read More
PRO Image
share Twitter Facebook LinkedIn
advertisement
Advertisement  (Most of) The Best of B2B Marketing Forum virtual event is coming October 12. It's like attending a full-day conference from the comfort of your desk (or couch or favorite coffee shop)! Register now for $49.95. Group discounts available for teams of five or more.
Survey Says
Key Online Tactics of High-Growth Professional Services Firms
High-growth professional services firms tend to place more emphasis on blogging, SEO, and social networking—and they generate a higher proportion of their business leads via online sources—than do their peers, according to a study by Hinge Marketing. Read More
share Twitter Facebook LinkedIn
Survey Says Chart
Quick Take
Four Email Marketing Blunders
Despite the glitz and glamour of newer marketing channels, most marketers still favor tried-and-true email. The medium still holds power, that's why you simply cannot get your email marketing wrong. So you had better avoid common mistakes like these... Read More
share Twitter Facebook LinkedIn
advertisement
Advertisement
My View Who Does Your Marketing Serve?
By Matthew Grant
We all strive to create useful marketing materials for our customers. But we also create materials for the success of our business. So, is all that customer-centric talk just doublespeak? Who do we really serve? Read More
Author Name
share Twitter Facebook LinkedIn
Oct 16
 FREE Seminar—How to Create Great Webinars
Oct 18
 PRO Seminar—Rethinking the CMO Role to Deliver Increased Value
Oct 23
 FREE Seminar—The Business of Awesome: How to Make Your Business Boom
Oct 23
 FREE Seminar—Get Started with Account-Based Marketing: Build the Perfect Target Account List
Oct 25
 PRO Seminar—How to Successfully Break the "Rules" of Email Marketing and Get Better Results
Nov 1
 MarketingProfs University—Campaign Planning and Management save $200 with code WOWFACTOR
Nov 9
 Virtual Conference—Mobile Marketing: Are you up to speed? sign up for free!
 
advertisement
Advertisement