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MarketingProfs
Oct 12, 2017 Vol. 16, No. 197
In this issue
1. How-To: Right Words, Right Time, Right Place: Three Platforms to Publish Your Content On
2.  PRO  Today's Live Seminar: Create More Compelling Content Using a Custom Content Architecture
3. Survey Says: The 10 Most Valuable Global Brands in 2017
4. Infographic: YouTube Advertising: The Complete Guide to Targeting Options
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Advertisement  Are you sure you’re reaching the right online audiences? Gain access to predictive consumer insights based on real behaviors to reach your best customers online. Watch our new Claritas Digital video to learn how you can increase ROI and drive brand awareness for your company.
 
How-To
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The Right Words at the Right Time in the Right Place: Three Platforms to Publish Your Content On
By Laurie Davis
Articles are a fundamental tool in your content marketing toolbox. Here are three places your articles can find a home, each of which serves a different purpose and offers unique benefits for your content strategy. Read More
FOR  PRO  Members
Today's PRO Item
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Today's Live Seminar: Create More Compelling Content Using a Custom Content Architecture
In this online seminar, you'll learn to create your own content architecture blueprint. You'll discover how to ensure your blueprint covers your core messaging priorities so it serves as your guide from process to execution, and how to customize it to meet your company's needs and goals. Read More
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Advertisement  Link your online advertising plan to your overall brand strategy with Claritas Digital! Using target marketing based on real consumer behaviors, ensure your ads are reaching your ideal consumers. Watch our video now!
 
Survey Says
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The 10 Most Valuable Global Brands in 2017
By Ayaz Nanji
Apple and Google are the two most valuable global brands, according to recent research from Interbrand. Read More
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AT-A-GLANCE
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YouTube Advertising: The Complete Guide to Targeting Options [Infographic]
By Laura Forer
Video ads can take more effort to produce than more static types of advertisements, so make sure that those ads are being seen by your key audience. Here's how to use YouTube advertising to target just the right audiences with just the right ads. Read More

event calendar

Oct 12
Online Seminar—Create Your Content Architecture Blueprint PRO
Oct 12
Online Course—High-Performance Content Marketing | 12 online classes
Oct 13
Virtual Conference—Marketing Strategy | It's Big Picture Time
Oct 17
FREE Seminar—Turn Marketing and Sales From Frenemies to Besties
Oct 19
Teach Me How—How to Add Live Streaming Video to Your Marketing Mix PRO
Oct 31
FREE Seminar—Don't Let Social Media Data Spook You!

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