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In This Issue
+ How-To: Three Vital Steps for Effective Email Marketing
+ Survey Says: 2015 Marketing and Advertising Salary Guide
+ PRO Seminar: How to Turn Tradeshow Leads Into Tradeshow Sales
+ Infographic: Hit a Home Run With Your A/B Testing
+ My View: Is Google+ Without Authorship Worth Using?
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Advertisement  Struggling with email marketing? Tired of sending the same old tired campaigns? Then check out our Email Marketing Master Course starting December 4! Through 10 classes, you'll learn how to revitalize your email marketing program. Save $200 when you use code EMAILMASTER.
How-To Three Vital Steps for Effective Email Marketing
By Corinne Sklar
Today, each email competes with thousands of digital, mobile, and social messages. It can seem nearly impossible for your email to stand out and get noticed. But you can cut through the clutter. Read More
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PRO PRO Seminar: How to Turn Tradeshow Leads Into Tradeshow Sales
Discover proven tips and techniques that will help you continue the conversation after the show—extending the life of the event and your marketing budget. You'll learn how to master tradeshow data that can lead to big results for your company. Read More
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Advertisement  What's better than marketing smarts? Marketing smarts on sale. Use code OCTOBER and save $100 (regularly $279!) when you go PRO. You'll gain access to more than 7,000 marketing resources (how-to guides, 10-minute video tutorials, articles, online seminars, toolkits, and more) that are sure to get you out of a marketing pinch.
Survey Says
2015 Marketing and Advertising Salary Guide
By Ayaz Nanji
Starting salaries for marketing and advertising professionals are expected to increase by 3.5% on average in 2015, according to a recent report from The Creative Group. Read More
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Hit a Home Run With Your A-B Testing [Infographic]
By Verónica Maria Jarski
A/B testing can help you significantly boost your website conversion rates. Read More
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My View Is Google+ Without Authorship Worth Using?
By Will Mitchell
Google Authorship and Plus were closely connected from the start, but Google recently canceled Authorship. Is Google+ still worth your time? Read More
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Oct 28
 FREE Seminar—5 Power Skills to Boost Your Personal Influence
Nov 6
 PRO Seminar—How to Create Visual Content That Drives Traffic and Gets Shared
Nov 13
 PRO Seminar—How to Lead the Mindful Marketing Revolution
Nov 14
 Virtual Conference—The Mobile Revolution 3 online sessions—FREE!
Dec 4
 MarketingProfs University—Email Marketing Master Course
 
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