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In This Issue
+ How-To: 3 Ways to Use Feedback Surveys to Maximize Effectiveness
+ Podcast: Social Selling and the Modern Buyer: Jill Rowley
+ PRO Take 10: 3 Principles That Will Increase Email Marketing Conversions
+ Quick Take: How to Use Mobile to Improve Sales & Marketing Alignment
+ Survey Says: Retail: Digital Marketing Trends and Challenges
+ My View: Get to Know the New Starring Roles of Content Marketing
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How-To Three Ways to Use Feedback Surveys to Maximize Business Effectiveness
By Sabina Stoiciu
See how you can use a feedback survey to maximize effectiveness in relation to employees, customers, and events. Also, read two brief case studies of businesses that simplified their work with feedback surveys. Read More
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Podcast Social Selling and the Modern Buyer: Jill Rowley Talks to Marketing Smarts
By Kerry O'Shea Gorgone
Social selling evangelist Jill Rowley explains how she changed the way salespeople at Salesforce.com, Eloqua, and Oracle approach the modern buyer. Read More
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PRO Take 10: Three Principles That Will Increase Your Email Marketing Conversions
In just 10 minutes, we'll discuss actionable tips you can implement immediately to make a noticeable difference in the success of your email marketing campaigns. Read More
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Survey Says
Retail: Digital Marketing Trends and Challenges
By Ayaz Nanji
On average, 38% of retail marketing budgets are now devoted to digital channels, according to a recent report from Conversant. Read More
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Quick Take
How to Use Mobile Technology to Improve Sales and Marketing Alignment
By Chanin Ballance
The strongest-performing companies bring Marketing and Sales together. But, in today's fast-paced environment, keeping the sales team up to date and aligned with the marketing department is tougher than ever. But there's hope. Read More
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My View Get to Know the New Starring Roles of Content Marketing
By Jeannette de Beauvoir
New positions are taking starring roles in the marketing world. Find out why content directors and brand journalists are vital to every marketing team. Read More
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Apr 17
 PRO Seminar—Five Tips for Creating Email Subject Lines that Increase Conversions
Apr 22
 FREE Seminar—7 Best Practices for Making More Money with Social Media
Apr 24
 PRO Seminar—Using Visual Stories to Create an Urge to Act
Apr 29
 FREE Seminar—Social Monitering: The Key to Delivering an Amazing Customer Experience
May 9
 Virtual Conference—Marketing Technology: Navigate the tech landscape 3 online sessions—FREE!
Jun 12
 MarketingProfs University—Marketing Writing Bootcamp
Oct 9-10
 B2B Forum 2014—Boston, MA Marketing For What Comes Next: Save $400 today.
 
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