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In This Issue
+ How-To: Nine Ways to Draw Event Visitors to Your Booth and Wow Them
+ PRO Take 10: Five Key Ways to Optimize Your QR Code Performance
+ Survey Says: Viral Video Adoption Climbs as Social Levels Off
+ Quick Take: The Facebook Toolkit You Just Can't Live Without
+ My View: Want to Ruin Your Relationships With Customers? Ignore Them
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Advertisement  Free Kit: Learn How To Organize Your Social Enterprise. This free kit from HootSuite Enterprise demonstrates the principles of organizing your business for social expediency and highlights best practices for social media success. This kit includes a free webinar and a white paper to get you started.
How-To Nine Ways to Draw Event Visitors to Your Booth and Wow Them
By Matt Snodgrass
Here are nine ways to draw tradeshow attendees to your booth and engage with them. Some of these tips may seem like common sense, but you'd be amazed at how many exhibitors completely disregard them. Read More
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PRO Take 10: Five Key Ways to Optimize Your QR Code Performance
In just 10 minutes, you'll learn five keys to great QR code execution, including how to use QR codes to help build a stronger brand, how to entice users to scan your code, and how to measure the success of your campaign. Read More
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Advertisement  Free Kit: Learn How To Organize Your Social Enterprise. This free kit from HootSuite Enterprise demonstrates the principles of organizing your business for social expediency and highlights best practices for social media success. This kit includes a free webinar and a white paper to get you started.
Survey Says
Viral Video Adoption Climbs as Social Levels Off
Marketers' use of social media and mobile marketing has steadied over the past year, whereas the use of viral online video (e.g., use of YouTube) has continued to grow, according to the ANA (Association of National Advertisers) 2012 Digital and Social Media Survey. Read More
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Quick Take
The Facebook Toolkit You Just Can't Live Without
Facebook remains the hottest socnet on the block, but its marketing options are so sprawled that it's hard to decide where to begin—or how. These three tools are among the nine that are essential to getting a grip on what's become everyone's addiction of choice. Read More
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My View Want to Ruin Your Relationships With Customers? Ignore Them
By Tea Silvestre
Chances are you've had at least one rotten experience while shopping at a brick and mortar store. We all have. And it's such a shame. Why? Because it's such a golden opportunity lost. Read More
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@stevegarfield Invest in real, valuable, relevant content... Make it so compelling people talk about it and share it. https:////onforb.es/OTConm
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Forum Today's Question
By lthurman on 7/20/2012 at 11:43 AM
I need a marketing strategy for a certified used-car dealership that's only 1/4 mile away from its new-car dealership and is essentially fighting for the same customers. Go To Question
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Jul 24
FREE Seminar—Tips for Generating Demand with Social Media
Jul 26
PRO Seminar—Ten Best Practices for Performing Competitive Teardowns
Jul 31
FREE Seminar—Attract and Engage: Two Video Marketing Experts Share Hard-Won Lessons
Aug 2
PRO Seminar—Not Your Father's B2B: Building Business in Today's New World of Marketing
Aug 9-27
MarketingProfs University—Search Marketing School: PPC save $200 with code SEARCHPPC
Sep 13-Oct 1
MarketingProfs University—Search Marketing School: SEO save $200 with code SEARCHSEO
Sep 14
Virtual Conference—Content Marketing sign up for free!
Oct 4-5
B2B Forum 2012—Boston save $300 or more with the Early Bird rate
 
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