MarketingProfs Today

Wednesday, August 2, 2023

📋 Table of Contents

1. 10 Simple Ways to Get More B2B Leads From Instagram

2. Elevate Your ABM With Comprehensive Case Studies sponsored

3. How B2B Marketers Can Know If They've Chosen the Right Career

4. Reconnect With Creativity MarketingProfs B2B Forum

5. Which Types of Social Media Posts Get the Most Interactions?

6. Level-Up Your Customer Experience sponsored

7. Oppenheimer 'Em MarketingProfs Master Class for PRO Members

Scroll down for more, including industry news, community goings-on, and other useful resources.

10 Simple Ways to Get More B2B Leads From Instagram
10 Simple Ways to Get More B2B Leads From Instagram
Are you closing the door on Instagram leads? Get their attention and invite them in using these 10 simple tactics. »
Elevate Your ABM With Comprehensive Case Studies
Elevate Your ABM With Comprehensive Case Studies
The ABMLA Excellence Awards highlight account-based marketing practitioners who foster innovative concepts, programs, and strategies to move the needle in their organizations. The 2023 winners' stories and strategies have been compiled into a comprehensive guide full of insights and practical tips. Get the guide now! »
How B2B Marketers Can Know If They've Chosen the Right Career
How B2B Marketers Can Know If They've Chosen the Right Career
A lot of variables determine whether you feel comfortable in your marketing career: your boss, your role, your company, your ability to create change or control upcoming changes... How do you know you're in the right place? Tune in! »
MarketingProfs B2B Forum
Reconnect With Creativity
Feeling uninspired? We're tapping into creativity at B2B Forum this October! Alongside 50+ info-packed sessions, there will be a Welcome Home party at the rooftop bar, morning fun with a photo walk and a fun run, B2B Bingo (for real!), a lunchtime Dine & Doodle session (no talent required), and a B2B Carnival sure to release your inner child. Don't miss out on shenanigans done right! Explore the creativity at B2B Forum. »
Which Types of Social Media Posts Get the Most Interactions?
Which Types of Social Media Posts Get the Most Interactions?
Which types of social media posts tend to get the most interactions (likes, comments, and shares) for businesses on Facebook, Instagram, and Twitter? To find out, Emplifi examined data for millions of posts in various formats (video, image, reel, link, etc.). Check out the study findings. »
Level-Up Your Customer Experience
Level-Up Your Customer Experience
Ready to embark on an epic adventure and elevate your customer experience to legendary status? Harness the power of Bloomreach's brand new interactive use case library! It collects all of the most prevalent and difficult use cases into a vault of solutions for you to explore. Get answers to your challenges now. »
Are marketers like you...
Are marketers like you...

...also the customers you market to?

Guess where you can find them—in the hundreds of thousands?

Yup: MarketingProfs! You're here... and so are they.

Like you, they read this newsletter and others, attend our sought-after webinars and virtual events, listen to our podcasts, engage in networking at our in-person events, and visit our website to learn and advance their careers.

That gives you a range of advertising and sponsorship opportunities to reach them in the right context—a marketing site where they come to learn and interact. They're here with open minds, looking for opportunities.

From lead gen to branding and thought leadership... you too have opportunities—for reaching them.

See how you can market to marketing decision-makers. »

Oppenheimer 'Em
MarketingProfs Master Class for PRO Members
Your competition has new tech, new content, and new offers. Your brand can't afford to sit idly by in the race to get ahead! Discover how to predict your competitors' moves in "Know the Enemy: Staying Ahead of the Competition," part of our Marketing Strategy Master Class. Because once you know their moves, you can out-maneuver them to win market share.
Predict their moves
Afoot in the Neighborhood
MarketingProfs community goings-on
MarketingProfs PRO members, if you haven't yet tried one of our Working Webinar Series, check out the new Working Webinars hub where you can filter them by topic, or just scroll until your favorite expert catches your eye. And don't miss our newest series: Pam Didner's "How to Build a Successful GTM Marketing Plan" begins on August 2 with its first session, Your Product and Distribution.
Are you ready for the AI revolution? Join us for a special event series this summer: AI for Content Creators. Learn what the robots can do for you! Get wisdom from real human beings! Make great content bow to your will! Ten mind-blowing sessions in total, delivered by your fave speakers including Ann Handley, Wil Reynolds, Christopher S. Penn, and more. You can't afford to miss this! Register now to rule the content robots.
Addicted to MarketingProfs Today? Well, we have good news... there's more where that came from! We're introducing three monthly newsletters. To subscribe to each, just click on the title, and endless wisdom shall be yours! Here they are: Communication Today, focused on marketing writing, and featuring tips and advice from MarketingProfs Chief Content Officer Ann Handley; DemandGen Today, providing valuable insights, tips, and resources to up your demand generation game; and Strategic B2B Today, focused on big-picture marketing strategy, farsighted leadership, and innovative opinion.
How about helping out your friends and colleagues? Just let them know that they can sign up to this newsletter for great marketing advice, tips, and tactics. You can use your personal referral link at the bottom of this newsletter (see the big blue box), and check out what's in it for you!
Did You Miss Us?
Recent MarketingProfs content
How to Become the Go-to Expert in Your Niche: Adrian Moreno on Marketing Smarts [Podcast] »
The Marketing Searches Most Associated With Malware [Infographic] »
How to Make Thought Leadership a B2B Demand-Gen Dynamo »
Key Considerations When Building an Online Community »
Why B2B Marketers Need to 'Prove It' With a Trust-Building Content Strategy | Marketing Smarts Live Show »
How Employers' Political Stances Affect Recruiting and Retention »
News You Can Use
Updates from around the industry
ZapScale Sets New Industry Standard With Easiest Customer Success Platform and One-Day Onboarding PR Newswire
BigCommerce to Launch New Google Cloud AI-Powered E-Commerce Features Business Wire
Khoros Introduces Next Generation of Online Communities Martech Cube
Rhetorik Closes Debt Funding Round to Propel Global Expansion of AI-Driven Neuron360 B2B Data Platform EIN News
BluLogix Publishes Guide for SaaS Businesses to Implement Usage-Based Pricing and Accelerate Growth, Customer Satisfaction EIN News
Upcoming Events
How to Build a Successful GTM Marketing Plan
Four weekly sessions with Pam Didner starting Aug 2
AI + Personas with Andy Crestodina
Session 8 of AI for Content Creators
10 Ways to Create More Content in Less Time
45-minute webinar | sponsored by Canto
Email Marketing Friday Forum
3 sessions on customer experience | sponsored by Litmus
Analytics Tomorrow: The End of the Ad Hoc Question
45-minute webinar with Jim Sterne
MarketingProfs B2B Forum
Join us live in Boston or online for over 50 insight-packed sessions, full-day workshops, and unforgettable activities

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